Jobs · Massachusetts

Market Intelligence Manager

ASICS America Corporation · Boston, MA · 4 days ago
Hybrid$100k–$115k/yrFull-time

About the role

The Manager, Market Intelligence is a thoughtful leader on business trends and competitive intelligence, responsible for identifying and analyzing key trends across categories, channels, retailers, and consumers in the U.S. Reporting to the Director, Strategy & Market Intelligence, this Boston-based role is highly collaborative, providing analytical insights to support data-driven decision-making across the organization. The ideal candidate brings strong analytical skills, proven experience leading a team, managing research projects, and the ability to translate complex data into clear, actionable business recommendations.

Responsibilities

  • Track and analyze Market Share across all U.S. categories
  • Design and manage consumer insight studies
  • Manage research and tracking vendor relationships
  • Provide regular updates on key industry and category trends
  • Analyze and report on Brand Health Tracking
  • Support ad-hoc research and analysis requests from the U.S. leadership team
  • Adhere to all company policies and procedures
  • Embody and demonstrate company ethics and values
  • Abide by all federal, state, and local laws

Requirements

Leadership & Approach

  • Ability to effectively motivate, engage, and foster growth within direct reports
  • Ability to hold self and direct reports accountable to a high standard of performance and results
  • Exceptional analytical, critical thinking, and problem-solving skills
  • Ability to design a project, develop hypotheses, and synthesize multiple data sources into compelling insights that drive business decisions
  • Ability to prioritize across tactical day-to-day issues and long-term strategic research opportunities
  • Highly organized and comfortable managing multiple projects against deadlines
  • Ability to translate complex data into clear insights and recommendations for leadership
  • Strong communication and presentation skills

Education & Experience

  • Bachelor’s Degree in Arts/Sciences (BA/BS) or equivalent combination of education, experience, and training required
  • 1–3 years experience managing direct reports or equivalent training and experience required
  • 7–9 years experience in market research, corporate strategy, or management consulting roles required

Technical Skills

  • Proven track record of developing Excel-based tools and reports to analyze large data sets required
  • Experience designing market research studies required
  • Advanced technical proficiency with Excel required
  • Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint) required
  • Experience with Circana, SPS Commerce, or other syndicated market research providers strongly preferred

Pay

Salary range: $100,000–$115,000. Offers may be based on factors such as education and related experience.

Schedule

Approximately 10% travel required.

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