Market Development Associate

About the role

The Market Development Associate (MDEV) works remotely and is primarily responsible for pre-sale initiatives in the customer journey, such as calling campaigns, data collection, and driving attendance to research and marketing webinars, thought-leadership panels, and targeted virtual events. The MDEV will also assist with varied strategic initiatives designed to increase Inside Sales revenue, along with post-sale account management. At times, MDEV may be called on to assist with special projects within the Courseware team, including open sales territory coverage.

Responsibilities

• Accurately convey the zyBooks story and pedagogy as a market-facing sales professional in a number of roles.
• Work with editorial and marketing teams to launch new products, including market seeding, post-webinar data compilation, and targeted research, as well as creative and analytical brainstorming.
• Collaborate with the Market Development team to create strategic, actionable, data-driven insights for effective marketing and sales plans within Inside Sales.
• Identify gaps in market research and data mine as needed.
• Create post-event tasks for the sales team and communicate intelligence to reps and managers.

Requirements

• BA/BS Degree or equivalent
• Higher-education sales experience
• Solutions-based problem solver, adaptable and strategic
• Exceptional written and verbal communication skills
• Excellent organizational and planning skills

Qualifications

• Business application software: Google Suite, Microsoft Suite, CRM (Salesforce.com preferred), Zoom, etc.

Skills

• Good communicator
• Knowledgeable with digital courseware
• Experienced in higher education sales

Benefits

We power infinite possibilities. For more than 200 years, we've transformed knowledge into discoveries that shape the world. Today, our global team of innovators, creators, and experts is driving what's next in science, education, and publishing—creating impact that reaches everywhere. We're not just observers of progress. We're the ones accelerating scientific breakthroughs, advancing learning, and sparking innovation that redefines entire fields and improves lives.

Wiley is an equal opportunity/affirmative action employer. We evaluate all qualified applicants and treat all qualified applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, disability, protected veteran status, genetic information, or based on any individual's status in any group or class protected by applicable federal, state or local laws. Wiley is also committed to providing reasonable accommodation to applicants and employees with disabilities. Applicants who require accommodation to participate in the job application process may contact tasupport@wiley.com for assistance.

We are proud that our workplace promotes continual learning and internal mobility. Our values support courageous teammates, needle movers, and learning champions all while striving to support the health and well-being of all employees. We offer meeting-free Friday afternoons allowing more time for heads down work and professional development, and through a robust body of employee programming we facilitate a wide range of opportunities to foster community, learn, and grow.

We are committed to fair, transparent pay, and we strive to provide competitive compensation in addition to a comprehensive benefits package. The range below represents Wiley's good faith and reasonable estimate of the base pay for this role at the time of posting roles in the United Kingdom, Canada, USA, Austria, Czechia, Denmark, France, Greece, Italy, Netherlands, Romania, or Spain. It is anticipated that most qualified candidates will fall within the range, however the ultimate salary offered for this role may be higher or lower and will be set based on a variety of non-discriminatory factors, including but not limited to, geographic location, skills, and competencies.

When applying, please attach your resume/CV to be considered.

Salary Range 54,300 USD to 74,167 USD