Manager, Web Content Strategy
About the role
Renesas is seeking a Manager, Web Content Strategy to lead how our product, technology, and solution content is planned, structured, governed, and optimized across renesas.com and the broader digital ecosystem. This role will ensure customers can easily find and understand authoritative information throughout the buying and design journey, whether they are using the website, traditional search engines, partner platforms, or emerging AI-powered experiences. This is both a strategic and people-leadership role. You will define the vision, roadmap, governance model, and standards for Renesas content across web experiences, product content, blogs, videos, and other digital channels. You will also guide the team and cross-functional partners in improving content quality, consistency, discoverability, operational efficiency, and business impact across the global digital ecosystem. Dallas, TX and San Jose, CA are other locations for consideration. Renesas is an embedded semiconductor solution provider driven by its Purpose, To Make Our Lives Easier. With a global team of over 21,000 engineers and problem solvers in more than 30 countries, we offer the opportunity to work on world‑leading technology for Automotive, Industrial, Infrastructure, and IoT, shaping a safer, healthier, greener, and smarter future. At Renesas, TAGIE is our culture, grounded in being Transparent, Agile, Global, Innovative, and Entrepreneurial. It shapes how we work, grow and deliver on our purpose together. This collaborative spirit and mindset drive our semiconductor technology to transform industries and impact millions of lives.
Responsibilities
- Content strategy: Define and evolve Renesas content strategy across product, technical, and marketing content, ensuring the information customers need is available throughout the buying and design journey. Establish content priorities, identify gaps, guide editorial roadmaps, and align content investments with business objectives, customer needs, and market opportunities.
- Team leadership: Lead and develop a multidisciplinary team responsible for content strategy, search strategy, governance, intake processes, and optimization initiatives. Establish priorities, clarify ownership, drive execution, and foster a customer-centric, data-driven approach to content quality and discoverability.
- Content operations & governance: Establish scalable content intake, review, and governance processes that ensure content requirements, metadata, taxonomy, discoverability considerations, and supporting assets are complete before work is handed off to web production and development teams. Drive consistency, quality, and operational efficiency across the content lifecycle.
- Search & content discoverability: Provide strategic direction for SEO, GEO, onsite search, and emerging AI discovery initiatives, partnering with search specialists to establish priorities and integrate discoverability considerations into the broader content strategy. Ensure Renesas content is structured to be findable, understandable, and authoritative across web, search, partner, and AI-powered experiences.
- Information architecture & taxonomy: Define and evolve content architecture, taxonomy, metadata standards, and organizational frameworks that improve findability, scalability, consistency, and discoverability across web, search, AI, and partner ecosystems.
- Measurement and insights: Establish reporting frameworks across