Manager, Precision

About the Company

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media, and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing, and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year, and recognized by Forrester and Gartner, Digitas serves the world’s leading brands through a global network of over 5,500 employees across 65+ offices in 43 countries. The Digitas culture thrives on fearless, inventive, and generous individuals.

About the Role

Digitas’ world-class Precision team is responsible for all digital media activation in this increasingly addressable world, including display, video, mobile, audio, and native. With a deep understanding of media platforms, data, targeting strategies, and razor-sharp analytical skills, our Precision specialists deliver optimal solutions that drive our clients’ business forward. We’re seeking an outstanding Manager who can win the hearts of clients, inspire teammates, and skillfully juggle multiple pieces of business. This role offers a unique opportunity to actively drive performance for some of the largest brands globally.

Responsibilities

• Oversee analysts and senior analysts on a day-to-day basis, ensuring they are equipped to handle campaign management activities, including setup, optimization, maintenance, QA, performance reporting, and billing reconciliation.
• Play a hands-on role in campaign execution, ensuring proper setup according to best practices, providing final QA, and confirming smooth campaign operations.
• Provide feedback on optimization recommendations from analysts and guide their development in this area.
• Contribute to the construction of client decks and status documentation.
• Direct and manage the daily workflow of Digitas client campaigns, including proposal development, campaign activation and maintenance, and post-buy recaps.
• Interface with media strategy teams to build strategic campaign plans, communicate recommendations, and identify new solutions collaboratively.
• Prepare client deliverables, ensuring quality and viability of recommendations and work products.
• Own the development of strategic proposals, coordinating across teams for relevant inputs and aligning with associate directors.
• Assume accountability for campaign execution, monitoring, and reporting on performance for assigned client accounts.
• Communicate the agency’s value proposition, technology, and processes to support the growth of current and prospective accounts.
• Participate in forecasting exercises for senior management.
• Adopt and enforce account management standards and program management best practices, holding the team accountable.
• Assist in training, mentoring, and developing team members.
• Contribute to the development and documentation of best practices for team communication and collaboration.
• Develop and maintain quality control procedures for campaign implementations.
• Participate in regular sessions to share and learn new strategies for optimizing campaign performance.
• Foster a culture of teamwork, collaboration, and intellectual curiosity.

Requirements

• Four or more years of experience in display and video media buying.
• In-depth understanding of media planning and programmatic buying, with familiarity in Google Marketing Platform, The Trade Desk, or similar buying platforms.
• Two or more years of people management experience.
• Strong knowledge of DSP platforms and active campaign optimization experience.
• Ability to organize and manage your work and that of junior staff.
• Strong analytical thinking and quantitative skills.
• Solid presentation skills and comfort presenting to key stakeholders.
• Excellent communication and writing skills—poised, precise, and kind in interactions.
• A four-year college degree.
• Familiarity with prompt-based interaction and generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for ideation, research, or content generation.
• Four or more years of experience in programmatic and/or digital media buying (Display, Video, CTV, Direct Digital, Audio, etc.), with a strong focus on regulated or pharma verticals.

Benefits

• Medical, dental, and vision coverage.
• Disability and 401K plans.
• Parental and family care leave.
• Family forming assistance.
• Tuition reimbursement.
• Flexible time off.

Pay

Compensation Range: USD $75,050.00 - USD $115,024.00/Annually. Compensation will be determined based on skills, qualifications, and experience, consistent with applicable law.