Manager, Media
VaynerMedia · New York, NY · 5 days ago
HybridOTHRFull-time
About the role
VaynerMedia is a global integrated creative and media agency operating as the Modern Agency of Record across 15 offices worldwide. The Manager, Buying ensures the execution of media plans runs smoothly and aligns with client goals and expectations. This role is responsible for planning, optimizing, and reporting campaigns to meet and surpass client success metrics while supporting the team with other projects and planning.
Responsibilities
- Oversee a team of Media Analysts providing leadership, mentorship, vision, and technical expertise.
- Monitor campaigns for performance alongside Media Analysts and Senior Media Analysts, ensuring campaigns are pacing accordingly, managing spend, troubleshooting campaigns, creating insights about performance, making updates accordingly, and flagging potential issues to management.
- Create and present sophisticated media investment strategies to clients, derived from industry insights and QA reporting.
- Develop and deliver client-facing campaign reports to showcase performance, new business opportunities, and storytelling: pacing reports, campaign build, ad-hoc analysis, and high-touch optimizations to ensure relevant metrics and insights are highlighted.
- Manage up to senior leadership corresponding the most crucial aspects of a client's business, keeping them abreast of any pertinent developments and urgent client needs.
- Manage ad technology vendors needed to execute specific campaign work.
- Collaborate across disciplines to craft best-in-class, holistic omnichannel media strategies rooted in driving tangible business outcomes for large brands.
Requirements
- 3–4 years media agency experience as a Media Buyer.
- Experience leading and managing a team or an individual.
- Advanced skills in Excel including pivot tables, V-Look Ups, and macros.
- Experience across buying/biddable platforms in any of the following:
- Social: Facebook/Instagram, Twitter, Snapchat, Pinterest, LinkedIn, TikTok
- Amazon (AMS, Amazon DSP, AMG)
- Additional experience a plus: working with analytics, attribution, and measurement systems such as Google Analytics, MOAT/IAS/Double Verify.
- Empathetic, patient, and collaborative spirit that fosters a positive day-to-day experience for teammates.
- Passion for today's digital & mobile consumer; driven, hungry to succeed, and always looking to learn more.
- Ability to lead by example in attention to detail, general work ethic, empathy, and internal/external professionalism.
Work arrangement
This position is currently designated as hybrid and is subject to the Company's workplace attendance and in-office work requirements, as in effect from time to time. The Company reserves the right to modify these requirements at any time.