Jobs · Georgia

Manager, Marketing Operations

QGenda · Atlanta, GA · 3 wk ago
HybridFull-time
We need to output HTML fragment with sections: About the role? Actually we have "Who We Are" (company description) then "About Your Role". Also sections: How You’ll Make An Impact (subsections), Who You Are, Experience You Bring, Not Required, But Nice To Have, What’s In It For You (benefits). Also maybe "Pay" and "Schedule" not present, so omit. Also need to use

for section headings. Use
  • for any list of duties/requirements/benefits. Use

    for prose. Do NOT repeat job title as heading (not present). Do NOT put Job ID etc. Remove boilerplate: EEO, accommodations, etc. Also remove navigation/legal etc. Also remove duplicated lines. Keep all substantive info. We need to decide sections: "About the company" maybe "Who We Are". Could be a section heading "About the Company" or "Who We Are". The instruction: use

    for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). They gave examples but we can use other headings as needed? Probably we should stick to those headings if applicable. But we have content like "Who We Are" (company overview) - could be "About the Company". Not in list but maybe acceptable. However they said "use

    for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." That suggests we should use those headings when applicable; but we can also use other headings if needed? Safer to map content to those headings: "About the role" corresponds to "About Your Role". "Responsibilities" corresponds to "How You’ll Make An Impact" (duties). "Requirements" corresponds to "Experience You Bring" and "Who You Are" maybe qualifications/skills. "Skills" maybe "Who You Are". "Benefits" corresponds to "What’s In It For You". "Pay" and "Schedule" not present, omit. Thus we will output:

    About the role

    with paragraph(s) from "About Your Role". Then

    Responsibilities

    with list from "How You’ll Make An Impact" bullet points (the sub-bullets). Then

    Requirements

    maybe combine "Experience You Bring" and "Who You Are"? Could split into Qualifications and Skills. But we have "Experience You Bring" and "Who You Are". Could make

    Qualifications

    for experience, and

    Skills

    for personal attributes. However instruction: prefer a few substantive sections over many thin ones. Could combine into one Requirements section with both experience and personal attributes as lists. But we need to preserve all info. Could do

    Requirements

    with two sub-sections? Not allowed to add extra headings beyond h3? Could use

    for prose and

    • for lists. So we can have a

      Requirements

      then a paragraph summarizing experience requirement then a list of specific experience items, then a list of personal attributes. That's okay. Then

      Benefits

      with list from "What’s In It For You". Also maybe include note about company mission etc? That's in Who We Are; we could include that as a separate section "About the Company" but not in prescribed headings. Could incorporate into

      About the role

      maybe not appropriate. Better to add a section "About the Company" as

      About the Company

      though not in list but seems okay. The instruction says use h3 for section headings (e.g. About the role, Responsibilities...). It doesn't forbid other headings, but says "use

      for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." It implies those are examples; we can use other headings if needed. Safer to include "About the Company" as h3. We must remove boilerplate: EEO statement, accommodations request, etc. Also remove "Applicants for this position must be authorized to work..." that's a requirement (visa sponsorship). That's substantive? It's a requirement about work authorization. Should we keep? It's a requirement; it's substantive. Keep it maybe as part of Requirements. Also "We are unable to sponsor..." keep. Also remove duplicated lines: there may be duplicates like "We offer a comprehensive total rewards package..." etc. Keep once. Now craft HTML. Let's extract content. Who We Are paragraph: "QGenda is redefining healthcare workforce management everywhere care is delivered. We're on a mission to empower the healthcare industry to better onboarding, deploy, and manage their workforce. Over 4,500 healthcare organizations have trusted us to help them make strategic workforce decisions through our unified software platform. With more than 800 employees across the US, we are united in our vision and culture to make a difference for our customers, while enjoying the day-to-day. At QGenda, we value our employees and their contributions toward the success of the business. We strive to create a dynamic work environment that fosters growth, innovation, and collaboration, where employees can be proud of the work they do and the impact it has on the healthcare industry. QGenda is headquartered in Atlanta. To learn more about QGenda, visit us at qgenda.com or follow us on Instagram or LinkedIn." We can keep that as prose under About the Company. About Your Role paragraph(s): "QGenda is seeking a highly analytical and process-oriented Marketing Operations Manager to improve the effectiveness, efficiency, and alignment of our Marketing and Business Development organizations. In this role, you will serve as a strategic and operational partner to the VP of GTM Operations and the CMO. You will use existing systems, reporting tools, and business data to identify trends, uncover opportunities, and recommend actions that improve pipeline performance and team execution. The ideal candidate will combine strong marketing operations experience with a practical understanding of B2B demand generation, product marketing, business development, and the customer journey. You will analyze marketing and business development performance, support segmentation and campaign measurement, and translate data into clear recommendations. You will also help identify process gaps, reduce friction between teams, improve lead handoffs, and create more scalable ways of working across the broader go-to-market organization." We can keep as prose under About the role. How You’ll Make An Impact: bullet points with sub-bullets. We'll flatten into a list of responsibilities. Let's extract each main bullet: - Drive Marketing and Business Development Effectiveness - Serve as a strategic operational partner to the VP of GTM Operations and CMO. - Identify opportunities to improve marketing performance, organizational effectiveness, and cross-functional execution. - Evaluate and optimize workflows and handoffs across Product Marketing, Demand Generation, Business Development, Sales, and other go-to-market teams. - Reduce friction, duplication, bottlenecks, and gaps in accountability across teams. - Improve Operating Rhythms and Processes - Establish and improve operating rhythms for marketing planning, campaign intake, prioritization, cross-functional communication, performance reviews, and executive reporting. - Design, document, implement, and continuously improve scalable processes, templates, governance standards, and operating practices. - Lead or support cross-functional process improvement initiatives and special projects. - Provide quality control, business context, progress tracking, and concise recommendations to functional leaders and executive management. - Translate Data Into Action - Use Salesforce, marketing automation, sales engagement, reporting, and business intelligence tools to monitor performance and identify trends. - Surface actionable insights across Marketing and Business Development. - Translate data into recommendations related to campaign performance, pipeline contribution, lead conversion, BDR/SAR activity, account penetration, ROI, audience targeting, and resource allocation. - Support audience segmentation, list generation, inbound and outbound targeting, and the identification of green-space, white-space, upsell, and cross-sell opportunities. - Strengthen Funnel Management - Improve funnel definitions, data quality, lead management, and handoff processes. - Support consistent tracking of Marketing Qualified Leads, Sales Qualified Leads, lead follow-up, and opportunity creation. - Identify opportunities to improve the connection between marketing activities, pipeline creation, and revenue outcomes. We'll make a single
      • list, each item maybe a sentence. Could keep sub-bullets as separate
      • items. Who You Are: list of attributes: - Analytical, organized, and process-oriented. - Comfortable working across multiple marketing and go-to-market functions. - Able to identify process inefficiencies, map workflows, clarify ownership, and implement practical solutions. - Skilled at distinguishing useful business insight from reporting noise. - Comfortable advising senior leaders, influencing cross-functional partners, and driving change without relying on direct authority. - Highly attentive to data quality, accuracy, and consistent execution. - Self-motivated, pragmatic, and comfortable working independently in a fast-paced and evolving environment. - An excellent written and verbal communicator who can summarize findings and recommendations for executive audiences. Experience You Bring: - 5+ years of experience in Marketing Operations, Revenue Operations, Business Intelligence, Marketing Analytics, or a related role in a B2B organization. - Experience supporting multiple marketing functions, such as Demand Generation, Customer Marketing, Business Development, or Sales Operations. - Strong understanding of the B2B marketing funnel and how programs, channels, campaigns, and activities contribute to pipeline and revenue. - Experience working with existing data and technology environments without requiring deep data engineering or software development expertise. Not Required, But Nice To Have: - Comfort and fluency using AI technology and AI-native systems to drive efficiency, automation, and workflow improvements preferred. - Experience in healthcare technology, enterprise software, or another complex B2B environment preferred. What’s In It For You (Benefits): - Fully company-paid options for medical (both in-person and virtual), dental and vision insurance - Generous paid time off (PTO) policy to enjoy periods of uninterrupted rest and relaxation for a healthy work/life balance - Paid parental leave for birth, adoption or permanent placement - 401(k) with company match - Annual Costco membership, cell phone stipend, commuter benefits, in-office perks and more Also note: "QGenda delivers technology solutions to improve how healthcare is delivered and increase access — for everyone. We can only succeed by bringing together diverse minds, thoughts, ideas and team members to create better solutions for our customers and make us a better company as a whole. We are committed to creating a culture of embracing diversity, inclusion and equity for all." This is substantive but maybe part of company description; we can include in About the Company paragraph. We must remove EEO boilerplate and accommodations request. Also remove "Applicants for this position must be authorized to work for any employer in the United States (U.S.), including being located in the US. We are unable to sponsor, take over sponsorship of, or hire candidates with an employment visa at this time." This is a requirement about work authorization; we should keep it as part of Requirements. Now construct HTML. We'll have:

        About the Company

        ... (who we are + mission etc)

        About the role

        ... (about your role)

        Responsibilities

        • Serve as a strategic operational partner to the VP of GTM Operations and CMO.
        • Identify opportunities to improve marketing performance, organizational effectiveness, and cross-functional execution.
        • Evaluate and optimize workflows and handoffs across Product Marketing, Demand Generation, Business Development, Sales, and other go-to-market teams.
        • Reduce friction, duplication, bottlenecks, and gaps in accountability across teams.
        • Establish and improve

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