Manager– Marketing & Marketing Operations

About the role

The Manager, Marketing & Marketing Operations supports the execution of First Solar’s marketing strategy across customer engagement, product positioning, and brand operations. This role is responsible for operationalizing marketing plans, ensuring alignment across teams, and driving excellence in execution.

Responsibilities

• Demonstrate strong organizational and project management skills.
• Be detail-oriented and focused on execution and quality.
• Be proactive and collaborative, with a problem-solving mindset.
• Evidence high level of ownership and accountability.
• Communicate effectively across teams and functions.
• Embrace First Solar’s principles and values of accountability, agility, and collaboration.
• Support a culture of continuous improvement and feedback.
• Demonstrate curiosity and initiative in exploring emerging technologies, especially AI, to improve marketing efficiency.
• Be comfortable working in a dynamic, fast-paced environment.
• Collaborate with internal teams to pilot and scale AI-enabled marketing tools.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field. 4–6 years of experience in marketing operations, campaign management, or related roles.
• OR Associates degree with 12 years of experience in marketing operations, campaign management, or related roles.
• Experience in a fast-paced, cross-functional environment; agency or consultancy experience a plus.

Skills

• Strong organizational and project management skills.
• Familiarity with marketing platforms (e.g., CRM, CMS, analytics tools).
• Excellent written and verbal communication skills.
• Detail-oriented with a focus on execution and quality.
• Ability to manage multiple priorities and stakeholders.
• Collaborative mindset with a proactive approach to problem-solving.
• Fluency in English; additional languages a plus.
• Self-motivated and capable of independent thinking/direction.
• Process-driven with the ability to adapt to changing circumstances.
• Familiarity with AI-powered marketing platforms (e.g., predictive analytics, generative content tools, automation platforms).
• Ability to evaluate and implement AI tools that support campaign optimization, customer insights, and operational efficiency.

Benefits

First Solar is committed to compliance with its obligations under all applicable state and federal laws prohibiting employment discrimination. In keeping with this commitment, it attempts to reasonably accommodate applicants and employees in accordance with the requirements of the disability discrimination laws. It also invites individuals with disabilities to participate in a good faith, interactive process to identify reasonable accommodations that can be made without imposing an undue hardship.

Pay

Estimated Salary Range: $99,000 - $140,000 US

Schedule

Travel: 20% - 30%