Manager, Marketing
WSP in the U.S. · Valhalla, NY · 3 wk ago
Marketing$111k–$163k/yrFull-time
Responsibilities
- Provide leadership for marketing efforts related to proposals, qualifications, interviews, and client-facing materials
- Manage the full life cycle of pursuits from capture planning through interview and post-submission activities
- Develop win strategies and themes, draft persuasive content, edit and integrate contributions from subject matter experts (SMEs), and ensure brand consistency
- Develop work plans and manage marketing activities within established schedules
- Cook up input and align deliverables across sales, marketing, finance, legal, product, and technical teams
- Manage the review process, including color team reviews, finalize deliverables, and oversee compliant and timely submissions
- Coach and prepare technical teams and presenters for client interviews and presentations
- Ensure high-quality written, verbal, and visual communications tailored to both technical and non-technical audiences
- Collaborate effectively with technical teams, leadership, and business partners to deliver integrated and differentiated marketing solutions
- Build and maintain strong internal relationships and external client relationships that support business development efforts
- Stay current on marketing best practices, emerging trends, and innovative tools or approaches
- Mentor and support the professional development of junior marketing staff
Qualifications
- 7-10 years of experience, preferably in the Engineering/Architecture industry
- Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience)
- Post graduate education (graduate coursework, Master’s degree, or PhD) preferred, as applicable
- Well developed knowledge of state of the practice marketing and communications principles, with exposure to innovative and emerging approaches
- Strong written, verbal, and presentation skills
- Demonstrated ability to manage complex deliverables using sound analytical and organizational skills
- Proven ability to work independently while collaborating effectively with cross functional teams
- Experience developing and managing high quality professional and technical marketing deliverables
- Commitment to continuous learning and staying current on industry trends and best practices
- Ongoing pursuit of additional education, certifications, and professional development
Skills
- Leadership Expectations
- Professional Experience & Skills
About the Role
This Opportunity WSP is seeking a Marketing Manager to support and advance strategic marketing and communications initiatives in our New York city or Valhall. New York office.
Requirements
WSP Benefits
- Compensation
- About WSP
- Notice To Third Party Agencies
Benefits
- WSP Benefits
Pay
Expected Salary (all locations): $110,600-$163,300
Schedule
Not specified