Manager, Event Tech Reporting & Insights

Responsibilities

• KPI Framework & Standards: Define and standardize event technology KPIs across platforms and shows, in partnership with Platform Leads and the Senior Director.
• Establish internal adoption metrics: show team setup completion, readiness compliance, platform usage, and launch timelines.
• Establish external adoption metrics: exhibitor profile completion, mobile app activation, lead capture usage, attendee engagement, matchmaking participation, and sponsorship performance.
• Ensure KPI definitions are consistent, documented, and understood across the team and by show team stakeholders.
• Explore and apply AI-assisted approaches to anomaly detection, pattern recognition, and predictive reporting across event technology data.
• Reporting & Dashboard Delivery: Build and maintain repeatable dashboards and report templates for event technology performance across the portfolio.
• Manage reporting request intake and prioritization from Operations Managers, Platform Leads, and the Senior Director.
• Deliver portfolio-level insights and learnings to leadership on a regular cadence, surfacing trends, anomalies, and areas requiring attention.
• Support show teams and Brand Success Managers with event-level reporting as needed during critical windows.
• Leverage AI tools to improve reporting efficiency, automate recurring report generation, and surface insights.
• Data Infrastructure & Platform Partnership: Partner with Platform Leads to understand data availability, structure, and limitations across the event technology stack including registration, mobile apps, directories, lead capture, and session management.
• Work with Data & Analytics and IT to ensure event technology data flows correctly into Databricks and Power BI; identify and escalate pipeline gaps.
• Identify inconsistencies in data across platforms and shows; drive toward greater standardization where possible.
• Support integration requirements scoping by documenting what data needs to move between platforms and what reporting depends on it.

Qualifications

• Genuinely curious about data, able to build structure where little exists, and know how to make reporting feel useful rather than burdensome.
• Experience in a reporting, analytics, or business intelligence role and building dashboards, defining KPIs, and managing reporting for an operational team or business function.
• Proficiency with BI tools such as Power BI, Tableau, or equivalent; experience working with data platforms like Databricks or similar is a plus.
• Curiosity about AI-assisted analytics tools and a willingness to experiment with how they can improve reporting quality and efficiency.
• Strong ability to work across systems and translate business questions into data requirements and vice versa.
• Experience partnering with technical teams (data engineering, IT, or platform administrators) to understand data availability and resolve pipeline issues.
• Highly organized with a process orientation: you build intake systems, manage competing requests, and keep stakeholders informed without being asked twice.
• Clear communicator who can present data findings to non-technical audiences, including executives, without oversimplifying or overloading.
• Experience with event technology platforms (registration, mobile apps, lead scanning, CRM, or similar) is a plus, not a requirement.