Manager, Business Development, Financial Services Marketplace

Responsibilities

Identify, source, and evaluate new partnership opportunities across credit cards, lending, insurance, banking, and adjacent fintech categories.

Support outreach, qualification, negotiation, and onboarding of new marketplace partners.

Aid in structuring partnership agreements including CPA, CPL, rev-share, and hybrid monetization models.

Build and maintain strong working relationships with affiliate partners, financial institutions, fintech platforms, and distribution channels.

Support expansion opportunities within existing accounts through upsell, cross-sell, and new product launches.

Execute outbound partnership sourcing strategies to support marketplace growth goals.

Partnership Management & Optimization

Serve as a day-to-day point of contact for assigned partners, ensuring smooth communication and operational execution.

Monitor partner performance and identify opportunities to improve conversion rates, monetization, engagement, and user acquisition efficiency.

Coordinate onboarding, launch readiness, tracking implementation, and ongoing operational support for new partners.

Collaborate with internal stakeholders to troubleshoot issues and ensure partner satisfaction.

Support testing and experimentation across placements, offers, funnel optimization, and pricing strategies.

Help ensure partner compliance, quality standards, and operational SLAs are maintained.

Analytics & Performance Reporting

Track and analyze marketplace KPIs including revenue, conversion rates, EPCs, CAC efficiency, approval rates, and partner performance.

Prepare regular reporting and performance updates for internal stakeholders and leadership.

Identify trends, optimization opportunities, and operational risks using data-driven analysis.

Support forecasting, pipeline tracking, and business case development for new partnership opportunities.

Use marketplace insights and partner feedback to inform growth recommendations.

Cross-Functional Collaboration

Partner closely with Product, Design, Marketing, Data, Finance, Legal, and Engineering teams to support marketplace initiatives.

Communicate partner needs, feedback, and market insights internally to improve marketplace performance and user experience.

Coordinate cross-functional execution of partnership launches, campaigns, and growth initiatives.

Collaborate with Legal and Compliance teams to support contract execution and ensure adherence to financial services regulations and advertising standards.

Contribute to roadmap discussions and operational planning that support marketplace scalability.