Manager, AI Marketing Enablement
Johnson & Johnson Innovative Medicine · Horsham, PA · 1 wk ago
HybridMarketing$102k–$177k/yrFull-time
About the role
Johnson & Johnson Innovative Medicine is recruiting for a Manager, AI Marketing Technology & Enablement located in Horsham, PA or Titusville, NJ.
Responsibilities
- Lead AI Adoption & Marketing Innovation
- Drive adoption and effective use of AI-powered tools, platforms, and workflows across brand teams.
- Partner with marketers to integrate AI-generated insights, recommendations, and capabilities into planning, decision-making, and execution.
- Champion innovative ways of working that improve efficiency, scalability, and marketing effectiveness.
- Support pilot programs, platform launches, and enterprise adoption initiatives that accelerate innovation.
Qualifications
- Bachelor's degree in Business, Information Systems, Computer Science, Data Analytics, Engineering, Digital Technology, Marketing Technology, Marketing, or a related field required.
- MBA or other advanced degree preferred.
- Minimum 5-6 years of experience in marketing, marketing technology, business systems analysis, digital transformation, analytics, commercial operations, enablement, or related disciplines.
- Experience working with enterprise technology platforms, AI-powered solutions, analytics tools, workflow systems, digital applications, or business technology products.
- Experience gathering, documenting, and translating business and functional requirements into technology, workflow, process, or operational improvements.
- Experience analyzing business processes, evaluating user needs, and identifying opportunities to improve efficiency, effectiveness, and adoption.
- Strong understanding of pharmaceutical marketing workflows, commercial operations, and content development processes.
- Experience leveraging data, analytics, reporting tools, or AI-powered systems to support business decision-making.
- Strong analytical, critical-thinking, and problem-solving skills.
- Ability to translate complex technical concepts into clear, actionable business recommendations.
- Excellent communication, facilitation, relationship-building, and stakeholder engagement skills.
- Proven ability to collaborate across cross-functional teams and influence without direct authority.
- Curiosity, adaptability, and enthusiasm for emerging technologies and AI-driven innovation.
Preferred Skills
- Experience within pharmaceutical, biotechnology, healthcare, consumer, consulting, or agency environments.
- Experience supporting AI implementations, marketing technology initiatives, digital transformation programs, workflow optimization efforts, or enterprise platform deployments.
- Experience collaborating with technology, product, engineering, analytics, data science, or platform teams.
- Familiarity with business process mapping, workflow design, requirements gathering, solution testing, change management, or adoption methodologies.
- Experience leading training, onboarding, capability enablement, or organizational adoption initiatives.
- Experience with platforms such as Workfront, Adobe, Veeva, DAM solutions, analytics platforms, workflow management systems, or generative AI tools.