Legal Counsel, Marketing & Consumer Law Support

Overview

Primo Brands is a leading branded beverage company in North America with a focus on healthy hydration. We are proud to offer an extensive and iconic portfolio of highly recognizable, sustainably sourced, and conveniently packaged branded beverages distributed across more than 150,000 retail outlets.

Responsibilities

• Provide proactive and pragmatic legal counsel regarding general corporate and commercial matters relating to IP and advertising/promotions, such as drafting integrated marketing, promotions, and technology agreements, provide guidance on marketing claims and substantiation for labels, omnichannel marketing (including social and digital media, endorsements, user-generated content), sweepstakes, in-store promotions, consumer and customer disputes, competitor challenges and NAD actions, and other day to day marketing and promotional activities.
• Act as a business partner and trusted advisor, providing direct legal counsel to Marketing, Sales, Innovation, and Sustainability executives and managers to support timely strategic and commercial business decisions.
• Address and/or manage the IP needs of the business including: drafting, negotiating, interpreting and advising clients on IP related agreements, such as non-disclosure, joint development and license agreements, and IP provisions in commercial agreements, manufacturing agreements, and supply agreements. Oversee and manage trademark registration and clearance. Evaluate inventions to determine patentability and support drafting, filing and prosecuting patent applications before the USPTO and foreign counterparts. Advise and counsel clients on various IP matters involving copyrights, patents, trademarks, and trade secrets. Manage outside IP counsel.
• Further develop internal legal commercial expertise and actively manage outside counsel.
• Set a tone of unwavering dedication to the highest standards and possesses the gravitas and reputation to establish effective working relationships with executives, managers and employees at all levels throughout the company.

Qualifications

• Bachelor's Degree or equivalent.
• J.D. degree required. 7+ years of related experience with direct commercial, IP and data privacy, and marketing law. experience; in-house generalist experience welcome.
• Extensive experience with Claims Substantiation.
• CT or NY State Bar Membership in good standing (or equivalent, CT in-house counsel designation).
• Experience with contracts and disputes, as well as regulators and regulatory compliance issues are helpful.
• Experience with Risk Assessments.
• Exceptional understanding of negotiation, compliance, and regulatory laws.
• Requires exceptional analytical and problem solving skills, and understanding of legal documents.
• Must be able to work independently and be self-directed.
• Must also be able to work in team environment to reach goals and objectives.
• The successful candidate should be flexible and open to change.