Leasing & Sales Consultant - Cortland NoDa
Cortland · Charlotte, NC · 2 mo ago
On-siteSalesFull-time
Sales & Revenue Generation
- Drive occupancy and revenue by achieving and exceeding leasing goals, conversion targets, and Key Performance Indicators (KPIs).
- Actively manage your sales pipeline—follow up promptly, nurture potential residents, and close leases with confidence.
- Use consultative selling techniques to uncover needs, present solutions, and create value that resonates with each potential resident.
- Keep CRM records accurate and up to date for all potential resident interactions.
- Monitor and report on lead activity, conversion metrics, and pipeline health.
- Stay organized and disciplined to ensure timely follow-up and consistent engagement.
Community Advocacy & Resident Experience
- Guide potential residents through the leasing process with confidence and care, making it simple, stress-free, and enjoyable journey that reinforces our brand promise of better living.
- Deliver a concierge-level experience by anticipating needs, offering personalized solutions, and creating memorable interactions.
- Build lasting relationships that inspire loyalty and referrals through exceptional service.
- Represent the community as an ambassador, showcasing not just homes but a lifestyle of comfort, convenience, and premium living.
- Handle objections gracefully, turning challenges into opportunities.
- Establish, manage, and maintain marketing programs and social media presence to attract and retain residents.
- Plan and execute resident events and engagement programs that strengthen community ties.
Adaptability & Continuous Improvement
- Respond to coaching and feedback with agility; implement best practices promptly.
- Adjust sales approach based on market conditions, prospect needs, and leadership guidance.
Professionalism & Brand Alignment
- Maintain integrity, accountability, and reliability in all aspects of performance.
- Maintain a polished, approachable presence that reflects our premium brand standards in every interaction.
Qualifications
- 6+ months of sales, customer-facing, or performance-driven experience preferred.
- Strong desire to succeed in a goal-oriented, fast-paced sales environment.
- Confident, persuasive, and people-focused with a natural ability to build rapport.
- Coachable and resilient, with a positive attitude and willingness to learn.
- Motivated by targets, results, and earning potential; comfortable being held to goals.
- Organized and disciplined with follow-up, time management, and attention to detail.
- Comfortable learning and using CRM systems to track leads and customer interactions.
- Professional, polished, and approachable with a strong sense of personal presentation.
- Aligns with company values and takes pride in representing a premium brand experience.
About Cortland
Founded in 2005, Cortland is an international, vertically integrated multifamily real estate investment, development, and management firm with a resident-centric approach to living experiences. Recognized as one of the top 10 multifamily owners and operators in the US, Cortland combines in-house design, construction, and operations to deliver value and innovation across its portfolio.
Careers
To apply for this position, please visit our careers page at https://www.cortland.com/careers.