Leasing Manager
ZRS Management · St. Petersburg, FL · Yesterday
ManagementFull-time
About the role
Cultivate brand awareness for the assigned client asset(s) to reach target audiences.
Responsibilities
- Engage the submarket through regular social involvement in local events
- Ensure operational and sales "best practices" are consistently implemented throughout the portfolio to achieve established goals for sales and service
- Assist in the onboarding of new leasing team members to communicate sales and service expectations and client vision
- Mentor leasing associates that may be struggling in a particular area; assist in additional training if a team member does not meet the secret shop internet, telephone or onsite shop benchmark
- Establish corporate outreach contacts, specifically targeting HR contacts for preferred employers in our target markets
- Evaluate resident demographic report monthly to identify potential trends seeking a large employer base bringing employees/residents to the property
- Identify/target potential traffic sources specific to community's submarket using trackable methods
- Attend monthly resident activities to promote referrals and research community demographic
- Completes monthly competitor secret shops and reports back on concessions, new trends in the market, and/or recruits new talent
- Create excitement within teams through encouragement, positive affirmations and leadership
- Assist Property Manager and/or Regional Manager in data collection/entry and pricing recommendations
- Assist Property Manager and/or Regional Manager in pricing analysis by walking the site for premiums, identifying SWOT against market comps
- Assist in "preleasing kick off" of each new opening in the portfolio to ensure all grand opening standards are carried out; the team has all of the tools necessary to be successful, the art of the tour/tour path is communicated and identified (outlining the overall resident experience) from start to finish
- Assist with creative and/or brand collateral for new assets
- Attend manager/client weekly leasing calls to help carry out the goals of the property
- Submit proposed weekly schedule to the RVP and Regional Managers supervising the client portfolio
- Any other duties assigned by the Property Manager, Regional Manager or RVP