Leasing and Marketing Consultant -The Edge at Freehold

Since its founding in 1992, Edgewood Properties has established itself as a leading real estate development and property management company. With corporate headquarters in New Jersey, the company is on a course of growth leading to activities across the nation. Our current apartment portfolio of 6,000+ units is expected to double in the next couple of years and rise to over 12,000 units in the next five years.

About the role

The Leasing & Marketing Consultant is driven to meet and exceed leasing goals. This role is ideal for an enthusiastic individual with a passion for real estate and marketing who enjoys building positive relationships with residents and prospects. The Leasing & Marketing Consultant will utilize Edgewood Properties' Customer Relationship Management (CRM) software daily, create marketing strategies, and maintain high standards for both occupancy and property presentation.

Responsibilities

• Achieve individual monthly leasing goals as well as contribute meaningfully to occupancy target for assigned properties.
• Utilize CRM software to follow up daily with leads, check lead statuses, and implement strategies to drive tours and applications.
• Develop and execute proactive marketing plans to support occupancy and renewal goals.
• Implement and manage social media marketing strategies on at least two platforms to generate additional leads.
• Execute prospect gathering events on a weekly basis to ensure appropriate lead flow.
• Maintain and update a competitive “Us vs. Them” matrix, conduct site visits, and stay updated on market trends.
• Actively shop and tour competitor properties and maintain the “Market Survey”.
• Cultivate strong, ongoing relationships with both potential and current residents to encourage lease renewals and referrals.
• Assist with all leasing paperwork from application to move-in, including renewals.
• Answer inquiries, show apartments, and create tailored sales pitches to convert maximum number of leads to signed leases.
• Support future residents through the move-in process, including reviewing lease agreements, community rules, and property amenities.
• Ensure a high level of customer service to enhance prospect/future resident satisfaction within a luxury environment.
• Collaborate with maintenance and housekeeping to ensure show units, tour routes, and common areas are clean and well-maintained.
• Support community engagement by attending assigned resident activities and assisting in the creation of newsletters.
• Organize and maintain resident files per company procedures.

Requirements

• High school diploma or equivalent (required).
• Previous experience in apartment leasing, marketing, or sales (required).
• Proficiency in CRM, Microsoft Office, RealPage Property Management software, and other relevant database and property management tools.
• Strong knowledge of marketing and social media platforms (e.g., ILSs such as Apartments.com, LinkedIn, Facebook/Meta, and Instagram).
• Excellent interpersonal skills, capable of mentoring and guiding peer staff members.
• Ability to work a flexible schedule, including weekends and holidays, as needed.
• Commitment to providing excellent customer service within a luxury property setting.
• Excellent communication, organizational, and computer skills.
• Ability to learn new software programs relevant to property management and leasing.

Key Performance Metrics

• Individual Leasing Goal met monthly.
• Satisfactory closing ratio.
• 100% daily completion of Knock.

Benefits

• Competitive compensation.
• Medical, dental, and vision benefits.
• Life insurance.
• 401(k).
• On-site company fitness gym.
• Discounts on housing and home appliances.
• Corporate team environment with opportunity for advancement.

This is a full-time position located at The Edge at Freehold, Freehold, NJ.