Jobs · Design

Lead Product Manager - Marketing Platform (Remote - United States)

Yelp · Raleigh, NC · 3 wk ago
RemoteRemoteDesign$104k–$269k/yrFull-time

What You'll Do

  • Partner with marketing leaders to build and lead a product roadmap that supports Yelp’s marketing strategy and company goals.
  • Use your experience with leading third-party marketing automation platforms (such as Salesforce Marketing Cloud or Braze) to maximize their value for our teams and customers.
  • Research and implement emerging technologies including machine learning and artificial intelligence, ensuring our marketing tools benefit from the latest advances.
  • Connect with specialist groups such as data analytics and machine learning/artificial intelligence teams to bring new solutions to market and support their successful adoption.
  • Stay informed about trends and best practices in marketing technology to keep Yelp at the forefront of innovation.
  • Listen closely to marketing team members, learn from a variety of experiences, and support others to succeed through empathy and clear communication.

What It Takes to Succeed

  • Expertise in product management, with work in marketing technology or marketing operations.
  • Hands-on experience with at least one marketing automation platform (e.g., Salesforce Marketing Cloud, Braze, or similar).
  • Comfortable working together with engineers and can communicate technical requirements even if you don’t code yourself.
  • Curious about how machine learning and artificial intelligence can shape the future of marketing and enjoy working with teams exploring these areas.
  • Uses data to guide decisions and values privacy, inclusivity, and transparency in data practices.
  • Partners with marketing teams or works in a marketing-related role and appreciates different marketing approaches and perspectives.

Compensation and Benefits

Compensation range is $104,000 - $269,000 annually. Depending on your role and level, you may also be offered a bonus, restricted stock units, and benefits.

This opportunity has the option to be fully remote in all locations across the US.

You can find more information about Yelp's five star benefits here!

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