Lead Marketer, NAM Upmarket Strategy

About the role

This role will drive strategic priorities, executive-level problem solving, and cross-functional execution on initiatives that matter most to the business. You will partner with senior leaders and teams across the organization to clarify priorities, coordinate complex work, and turn strategic decisions into measurable action. The position offers the opportunity to strengthen operating cadence, decision quality, and enterprise execution within a Technical Services environment.

Responsibilities

• Execute high-impact integrated marketing campaigns across various channels
• Manage end-to-end campaign processes including audience strategy and performance analysis
• Develop media strategies that align with customer lifecycle and competitive landscape
• Recruit and coordinate with industry experts for high-profile engagements
• Create AI-driven campaign resources to enhance reach and engagement
• Lead logistical execution of field programs, including venue and vendor management
• Collaborate with cross-functional teams to drive pipeline growth and alignment

Requirements

• 5-7 years of experience in marketing, preferably in a B2B SaaS context
• Proven track record of successfully executing integrated marketing programs
• Familiarity with B2B sales dynamics and go-to-market strategies
• Advanced skills in data analytics and AI for campaign optimization
• Strong budget management and logistical execution experience
• Ability to influence and align diverse teams towards common objectives
• Commitment to company values, specifically the company’s HEART values

Benefits

• Remote work option with some travel for events (approximately 25%)
• Flexible working arrangements fostering employee connections
• Opportunities for professional growth through the company’s initiatives
• Transparency in compensation and performance expectations
• Access to equity plan with potential for restricted stock units (RSUs)

Pay

$114,000 – $182,000 annually

Location: Remote - US based candidates only, no visa sponsorship available