Lead Generation Specialist

Company Description BEECON is a brand-voice-led, flex-service marketing partner for CPG and tech startups. Unlike traditional agency models, we work closely alongside founders to build adaptable, strategy-first marketing ecosystems rooted in clarity, creativity, and brand voice. No disconnected strategies. No bloated teams. No retainer traps. Just one aligned hive. Role Description The Lead Generation Specialist (contract) will be responsible for identifying and qualifying new business leads for BEECON and its clients in the CPG and tech startup space. This remote role involves researching target markets, building prospect lists, and using multiple channels (email, social, calls, and online platforms) to initiate contact and nurture interest. The specialist will maintain accurate records in CRM tools, track outreach performance, and collaborate with sales and marketing teams to refine messaging and targeting. Day-to-day tasks include prospecting, outreach, follow-up communication, and providing regular reports on lead pipeline and conversion metrics. This is not a full-time role, and we’re not looking to build a traditional high-volume agency team. We’re building a collaborative network of specialists who can own their lane, think independently, and contribute meaningfully to the brands we work with. Qualifications For someone who knows how to identify, qualify, and open doors with the right startup founders and brands. This is not a high-volume, spray-and-pray outreach role. We’re looking for someone who understands how to identify strong-fit opportunities, build thoughtful prospecting systems, and connect BEECON with founders and brands that genuinely align with the work we do. You’ll work closely with the Founder to strengthen our outbound strategy, source qualified leads, and help turn new opportunities into long-term client relationships. What You’ll DoResearch and identify qualified prospective clients that align with BEECON’s target pipelineBuild and maintain organized prospect lists across priority industries and categoriesDevelop thoughtful outbound strategies across email, LinkedIn, and other relevant channelsPersonalize outreach based on each brand, founder, and potential opportunityIdentify relevant decision-makers and points of contactTrack outreach, responses, follow-ups, and pipeline movementHelp refine lead qualification criteria based on BEECON’s services, capacity, and ideal client profileCollaborate directly with the Founder on outreach messaging and business development strategyProactively identify brands, startups, founders, and opportunities that could be a strong fit for BEECONSupport follow-up and handoff as qualified leads move toward discovery and proposal stages Compensation$30–$50/hour DOEAdditional commission for new client contracts signed from qualified leads sourced through your pipeline