Junior Copywriter

Summary

The Junior Copywriter is responsible for supporting the creation, editing, and proofreading of engaging content across multiple marketing channels. This teammate assists in developing guest-focused messaging for digital and print communications, including Buckle.com content, email campaigns, social media, promotional materials, and in-store signage. The teammate in this role works closely with cross-functional teams to ensure content aligns with Buckle brand standards, maintains a consistent voice, and supports overall marketing objectives.

Essential Duties And Responsibilities

• Assist with writing and updating marketing copy across various channels, including email, social media, Buckle.com content, in-store signage, and promotional campaigns.
• Support the development of seasonal, evergreen, and brand-related marketing materials that engage guests and promote Buckle initiatives.
• Contribute ideas for creative content that helps inform and connect with target audiences.
• Review, edit, and proofread content to ensure accuracy, consistency, and adherence to Buckle brand guidelines.
• Help maintain high-quality, error-free content across marketing and communication materials.
• Aid in updating existing content and making revisions based on feedback.
• Follow established brand standards across all guest-facing communications.
• Support marketing team efforts by helping ensure messaging is consistent across multiple channels and campaigns.
• Aid in content updates for loyalty programs, promotional offers, and guest communications.
• Work with teammates across departments to gather information and support content development projects.
• Collaborate with various stakeholders to help create and refine marketing materials.
• Participate in content reviews and contribute to team discussions and brainstorming sessions.
• Conduct research to gather information and support the creation of engaging and informative content.
• Assist with implementing basic SEO best practices to improve digital content performance.
• Help organize and manage content resources to support ongoing marketing initiatives.
• Fulfill mission statement by performing job duties with a high level of customer service while contributing to a positive team spirit.

Education And/or Experience

• Bachelor's degree in Marketing, Communications, English, Journalism, Public Relations, Creative Writing, or a related field and one to three years’ experience; or an equivalent combination of education and experience.
• Strong written, editing, and proofreading skills with exceptional attention to detail.
• Ability to communicate effectively and collaborate with teammates across multiple departments.
• Basic understanding of digital marketing and social media platforms.
• Proficiency with Microsoft Office Suite or Google Workspace applications.

Key Competencies

• Internship, freelance, campus, volunteer, or project-based experience involving writing, editing, content creation, marketing, communications, or social media.
• Familiarity with content management systems (CMS), email marketing platforms, or social media management tools.
• Basic knowledge of SEO principles and digital content best practices.
• Portfolio or writing samples demonstrating strong writing, editing, and storytelling abilities.
• Experience balancing multiple projects and meeting deadlines in a fast-paced environment.