Journey Builder IV [AQ-11735]

About the Role

Aquent is seeking a highly skilled and motivated individual to join our client's Central Marketing Operations team. In this pivotal role, you will be instrumental in shaping the way millions of users interact with a suite of digital products and services globally. Your expertise in customer journey orchestration will directly drive awareness and engagement, making a tangible impact on the success of groundbreaking initiatives and defining how users connect with the next generation of digital solutions.

What You'll Do

• Develop, test, and deploy sophisticated customer journeys, translating complex product and strategy objectives into effective platform capabilities and data-driven solutions.
• Collaborate and communicate effectively with diverse stakeholders across strategy, product, engineering, and business teams to ensure seamless execution of global, large-scale projects, addressing operational plans, deliverables, and potential risks.
• Optimize campaign performance through rigorous A/B testing, driving incremental growth and continuous program improvement.
• Monitor campaign integrity and proactively identify and communicate issues to internal teams.
• Identify and champion key opportunities for enhancing campaign performance, streamlining operational efficiency, refining processes, and improving product tooling.
• Create and maintain a comprehensive knowledge portal of best practices and playbooks, serving as a vital reference and training resource for the team.

Must-Have Qualifications

• 7-10 years of robust lifecycle marketing experience, specifically in building and launching successful acquisition and engagement initiatives.
• Proven experience with industry-leading CRM or ESP platforms.
• Demonstrated high aptitude for logical reasoning and critical thinking.
• Exceptional attention to detail and organizational skills, ensuring timely delivery of high-quality projects.
• A proactive, thoughtful, and resourceful innovator with a strong willingness to navigate ambiguity and overcome roadblocks.
• Ability to remain calm and effective under pressure, devising contingency plans, making sound judgment calls, and pivoting as needed in a dynamic environment.
• A collaborative team player with a strong consideration for the impact on partners.
• Excellent communication skills across all mediums, from written correspondence to presentations.
• A genuine passion for digital products and services and a deep familiarity with a broad ecosystem of offerings.
• A Bachelor's degree is preferred, or equivalent work experience.

Nice-to-Have Qualifications

• Experience with SQL.