International Assistant Brand Manager

The Wellness Company, Melaleuca, has been dedicated to enhancing the lives of those we touch since 1986. With a focus on wellness and innovative, high-quality, natural products, Melaleuca aims to promote physical, environmental, financial, and personal wellness. Over the past three decades, Melaleuca has grown significantly, reaching over 4,700 employees and operating in 12 countries.

About the role

The Associate Brand Manager supports the Brand Director in developing the annual business strategy and marketing communications. They will play a crucial role in achieving brand P&L goals and fostering innovation and brand building activities. This role involves the creative development of new brands and marketing communications, as well as the implementation of marketing plans for both new and existing products.

Responsibilities

• Organizes regular updates with International markets (conference calls, emails, weekly updates)
• Communicates and coordinates with various departments (Marketing, Forecasting & Planning, Purchasing, R&D, and web marketing etc) to complete projects
• Aids in the development, implementation, and management of Country and Category Marketing Plans (including brand positioning, pricing, promotion, and advertising) for new and existing products
• Helps in the implementation of Marketing Plans (including promotion and advertising) for new and existing products
• Engages in Social Media activities (promotion, giveaways, content creation, and brand positioning)
• Develops a market strategy through data analysis, market needs, and company initiatives with the Market Web Site (including strategies for online engagement, brand positioning, promotions, website analytics, advertising, and overall customer journey satisfaction)
• Captures and coordinates monthly/weekly meetings with various departments
• Aids the market in creating Product Project Plans and calendars for approved product concepts
• Assists the market in creating Product Project Plans for new products, restaged products, and discontinued products
• Presents for review and approval
• Reviews and gets approval for annual forecasts & pricing
• Reviews artwork for consistency of brand and product messaging and routes artwork for approval
• Works with purchasing, R&D, and international markets to complete product registration requirements
• Manages and reduces potential scrap costs resulting from product, packaging, and formula changes
• Organizes and manages cross-functional project teams for assigned countries/categories for the following activities: product development, consumer research, manufacturing, forecasting & purchasing, quality, inventory management, distribution, sales, and marketing

Qualifications

• Two (2) or more years previous experience in Product Management or equivalent
• Bachelor's Degree in Marketing, Business, Communications, or equivalent
• Detailed work and organizational skills
• Ability to analyze problems and create solutions
• Ability to work independently and follow through on projects
• Ability to maintain confidentiality of sensitive areas
• Excellent written and verbal communication skills
• Ability to work under stress

Skills

• Word processing and spreadsheet skills
• Skills with PowerBI and SQL, while not required, are strongly recommended
• General business skills
• Sit with intermittent walking
• Manual dexterity for such duties as stapling, collating, sorting, filing, typing, writing, etc.
• Communicate (hearing & speech) with individuals in person and by telephone in a tactful and courteous manner
• Visually read reports, computer screen, etc.
• Good math skills (add, subtract, multiply, and divide)
• Strong customer relation skills for conflict situations

Why Melaleuca

Melaleuca is one of the leading Health and Wellness companies in the world. We manufacture and distribute nutritional, pharmaceutical, personal care, facial care, home hygiene, and other wellness products directly to consumers through a full-service catalog and Internet shopping system. We prioritize safety, health, and wellness in crafting our products, which allows us to maintain reasonable prices while spending more on research and high-quality ingredients. Our culture is characterized by flexibility, a strong sense of community, and a commitment to employee well-being. We offer comprehensive benefits, including a fitness center, free concierge service, and an employee restaurant. Located in the picturesque city of Idaho Falls, we provide ample opportunities for outdoor activities and a vibrant community life.