Intern, Marketing

About the role

At Crystal Group, we do hard things—designing and building rugged technology and solutions that provide predictable performance in the world’s most unforgiving environments. As a 100% employee-owned company, our team members take extreme ownership of their work and invest in their own success and the success of their teammates. Together, we use a zero-limits approach to wow our customers.

The Marketing Intern supports Crystal Group’s marketing initiatives by assisting with content development, digital marketing, market research, event coordination, employer branding, and campaign execution. This position will help communicate Crystal Group’s capabilities, culture, and value to customers, prospective employees, industry partners, and other key audiences. Working closely with the Marketing and Sales teams, the intern will gain hands-on experience developing marketing materials, supporting social media and website content, researching industry trends, coordinating events, and tracking campaign performance. This position reports to the Director of Marketing & Strategy and collaborates with departments across the organization.

Responsibilities

• Assist with the development of marketing content for social media, email campaigns, websites, presentations, newsletters, advertisements, and other communication channels.
• Draft and edit copy that communicates Crystal Group’s products, capabilities, culture, and employee-ownership story.
• Support the planning, scheduling, and publishing of organic social media content.
• Help maintain and update website content, product information, employee stories, and other digital resources.
• Assist with photography, video, and other visual-content projects highlighting Crystal Group’s products, employees, events, and culture.
• Support employer-branding initiatives designed to attract prospective employees and interns.
• Assist with the development and organization of sales and marketing materials, including brochures, presentations, product sheets, case studies, and promotional items.
• Conduct research on customers, competitors, industry trends, target markets, and potential business opportunities.
• Monitor competitor websites, press releases, social media, advertising, and trade-show activity.
• Summarize research findings and help identify relevant trends, audience needs, and potential marketing opportunities.
• Support the planning and execution of trade shows, customer events, career fairs, community events, and internal company activities.
• Assist with event logistics, promotional materials, registrations, communications, and post-event follow-up.
• Help maintain marketing calendars, project plans, contact lists, digital assets, and campaign documentation.
• Enter and maintain accurate information within marketing, customer relationship management, and project-management systems.
• Track marketing activity and assist with reporting on campaign results, website traffic, social media engagement, event performance, and other key metrics.
• Collaborate with Sales, Engineering, People & Culture, Program Management, and other teams to gather information