Integrated Media Supervisor

The Role, In Brief

The Integrated Media Supervisor is responsible for managing the day-to-day workflow of the media buying/planning staff on specific accounts. This is a cross-channel role; where integrated media campaigns include TV, Radio, Programmatic Digital, Social, Out-of-Home, Experiential and everything in between. They ensure seamless integration of Planning and Buying functions at the agency and are a confident, seasoned leader with a strong media and analytics background. As a lead position, this role collaborates frequently with clients as well as our Account Services, Creative & Insight teams.

Responsibilities

• Lead and develop a team consisting of Integrated Planners and Optimization Specialists in preparing, developing and implementing media plans
• Develop and manage cross-channel campaigns within highly visible accounts while leading presentation, providing strategic counsel and developing client relationships
• Develop measurement plans with analytics specialists to communicate clear and concise results to executive client leadership
• Seek innovative solutions for client opportunities and challenges
• Know and keep up-to-date on available data and resources necessary for the preparation of effective and efficient media plans
• Maintain campaign performance and proactively recommend campaign optimization or channel shifts
• Work with other Supervisors to foster department interaction and growth
• Develop cross-departmental processes to ensure smooth plan delivery, execution, reporting presentations and overall client success
• Presentation (internally and with clients) and thought leadership
• Teamwork
• Be willing to listen, and be ready to help the team when needed
• Recognize, respect and address differing opinions - actively solicit ideas
• Work synergistically with all departments/teams at agency
• Take primary responsibility for Media performance by acting as the final supervisory checkpoint for all Media documents

Qualifications

• 7+ years of agency experience in media planning and buying
• Experience in planning paid media, from awareness to conversion, across channels including TV, Radio, Print, Out-of-Home, Programmatic (CTV/OLV/Audio/Display/Native/DOOH), Social and/or Experiential media
• Ability to manage people and projects smoothly and efficiently
• Proficiency in audience profiling tools (Comscore, Nielsen, MRI, etc…) and media consumption habits
• Strong experience in managing overall media budgets
• Excellent interpersonal skills, demonstrating energy and passion for the work
• Effective problem-solver and generator of innovative solutions
• Well versed in applicable software and technology platforms
• Proficient in Google or Microsoft office products
• Analytics experience setting up advanced GA4 tracking and MMM
• Experience with onboarding and executing CDP advertising strategies

Skills

• Knowledge of applicable software and technology platforms
• Proficiency in Google or Microsoft office products
• Analytics experience setting up advanced GA4 tracking and MMM
• Experience with onboarding and executing CDP advertising strategies

Benefits

• 401k + employer match
• Medical, Dental, Vision
• Life and short-term disability (100% employer paid)
• Voluntary long-term disability
• EAP
• 9 paid holidays
• PTO, Floating Holiday, Volunteering Day
• Education reimbursement
• Employee referral program
• Employee recognition program where points turn into money!

Schedule and Location

Monday - Friday 8:30am - 5:30pm. Remote work available Fridays. This role will be based out of our Colorado Springs, CO office.

Pay

The salary range for this role is $95,000 - $105,000/yr. New hires typically start between the minimum and midpoint of the salary range posted depending on qualifications.