Integrated Media Strategist

Key Responsibilities

• Support day-to-day development, execution, and maintenance of digital media plans and budgets.
• Cook up and manage media documents like RFPs, plans, presentations, insertion orders, and campaign records.
• Review campaign performance, reporting, and competitive activity to help inform future recommendations.
• Aid in partner communication, proposal evaluation, and negotiation support.
• Manage trafficking details, tracking setup, QA, launch checks, and post-launch documentation.
• Contribute to digital and social media strategy, including identifying cross-channel opportunities.
• Provide regular status updates and flag issues or delays when needed.

Core Requirements

• 2-4 years of media planning experience, with a strong emphasis on digital and social.
• Strong media channel experience across video, linear, OTT, social or programmatic.
• Understanding of media metrics, planning terminology, and research or analytics tools.
• Proficiency in Microsoft Excel, PowerPoint, and Word.
• Strong written and verbal communication skills.
• Ability to manage multiple priorities with attention to detail and organization.
• Experience working with presentations, reporting, and client-facing communication.
• Professional judgment, problem-solving ability, and a collaborative working style.
• Familiarity with AI tools is a plus.