Instrument Product Manager - Animal Health
About the role
This role supports Securos Surgical, a Cencora business offering veterinary orthopedic and surgical products and services globally. The private label Product Manager will own and manage assigned service offerings and product lines with the objective of increasing market share, growing sales revenue, and improving margins. This position leads complex competitive market analyses to guide product direction and pricing strategies, and performs product management actions including sourcing vendors, establishing pricing, ensuring quality standards, risk management, and inventory tracking and forecasting.
Responsibilities
- Take ownership and manage assigned product line(s) and service offering(s), including Securos Surgical/VetOne branded instruments and Vetrilogix medical & diagnostic equipment.
- Build the new private label Vetrilogix brand, expand the product and service portfolio, and launch into the marketplace.
- Create and maintain a product database including competitive equivalents, warranties, and pricing data.
- Perform complex competitive product and market analyses to assess current and future market position; provide guidance and recommendations on product tactics and strategies.
- Generate reporting metrics to track and forecast product line costs and pricing requirements needed to meet business objectives.
- Prepare and present monthly product line updates and forecasts to internal stakeholders.
- Create and conduct ongoing internal and external product training.
- Serve as the point of escalation for highly technical questions from customers (internal and external) regarding complex products and services.
- Build and maintain vendor/manufacturer relationships, including contract/pricing/supply chain negotiation, product changes/enhancements, issue resolution, product development, and new product pipeline/market opportunities.
- Serve as a liaison and knowledge resource between MWI sales teams and applicable product/service lines.
- Collaborate with the Securos marketing team to develop and/or enhance marketing materials for assigned product/service lines.
- Create and drive a product line marketing plan that aligns with business strategies.
- Attract and attain new customers via tradeshows, events, outbound calls, site visits, product training, and promotions.
- Attend tradeshows as a representative of Securos Surgical and/or VetriLogix to promote and educate audiences on product/service lines.
- Conduct customer satisfaction surveys.
- Travel as required (e.g., trade shows, regional sales meetings, internal meetings, vendor site visits, and ride-alongs with reps).
Requirements
- Bachelor’s degree in business administration, marketing, engineering, computer science, or a related field, or equivalent experience.
- 4+ years of experience in product management, product lifecycle management, product operations, product strategy, or a related field.
- 3+ years in medical device, medical equipment, or diagnostic equipment sales or product management.
- Experience with competitive market analysis.
- Certification in product management, agile or scrum product ownership, or project management preferred.
Skills
- Strong organizational and communication skills.
- Proven ability to identify creative solutions to difficult problems.
- Keen attention to detail and process.
- Microsoft Office experience, including proficiency in Excel, PowerPoint, and Word.
Benefits
Cencora provides compensation, benefits, and resources that enable a highly inclusive culture and support team members’ ability to live with purpose every day. Benefits include:
- Medical, dental, and vision care.
- Comprehensive wellness support focusing on physical, emotional, financial, and social aspects, including backup dependent care, adoption assistance, infertility coverage, family-building support, and behavioral health solutions.
- Paid parental leave and paid caregiver leave.
- Training programs, professional development resources, mentorship programs, employee resource groups, and volunteer activities.
Pay
Full-time salary range: $73,600 – $147,290. The actual range may vary based on locale. Ranges in Colorado, California, Washington, New York, Hawaii, Vermont, Minnesota, Massachusetts, and Illinois may be up to 10% lower than the minimum salary range and up to 12% higher than the maximum salary range.