Jobs · Marketing · Michigan

Ink Product Manager (Ypsilanti, MI)

Reggiani Macchine S.p.A. · Ypsilanti, MI · 5 mo ago
MarketingFull-time

Job Summary

EFI™ is seeking an Ink Product Manager to join our team in Ypsilanti, MI (preferred), or other locations worldwide with frequent travel. The role involves leading the development, lifecycle management, and market success of EFI's ink product portfolio. Ideal candidates should have extensive experience in ink technologies, customer-centric innovation, and cross-functional collaboration.

About the Role

This role is ideal for an experienced product manager who can drive EFI’s ink product line strategy, define roadmaps, and ensure alignment with customer needs and business goals. Key responsibilities include managing the ink product line, establishing and driving stand-alone OEM ink business, end-to-end product lifecycle management, developing and managing price positioning, and supporting printer ink security requirements.

Responsibilities

  • Manage the ink product line (revenue, margin, working capital, portfolio, share with key partners, etc.)
  • Take actions necessary to achieve growth and profitability goals working closely with printer product management and sales
  • Establish and drive stand-alone OEM ink business selling ink to other printer OEMs
  • End-to-end product lifecycle management to minimize / reduce SKUs and leverage ink platforms
  • Develop and manage price positioning, pricing tactics, including ongoing support, trade-in programs, bundling, etc.
  • Responsible for the rolling 18-month forecast to support SIOP
  • Work with R&D, Marketing, Sales, and other cross-functional groups to ensure successful product commercialization
  • Drive printer ink security requirements for EFI-branded printers in the printer commercialization process to ensure all EFI printers are protected with a robust ink security system
  • Analyze customer trends and buying patterns to develop strategies to support growth
  • Conduct voice of customer research to drive future product line roadmap
  • Research market trends, highlight key value propositions, and translate these into key product specifications
  • Understand market requirements (MRD) and support the definition of product concept and requirements (PRD) that meet customer needs
  • Support decisions on trade-offs with respect to time, features, resources, and quality to meet the business objectives
  • Maintain and respond to external factors including competition, market, and technology trends
  • Monitor and benchmark competitive products across the business unit product line, monitor competitive activity, and identify customer needs; make adjustments as necessary
  • Be the ultimate advocate and field resource, helping sales maximize revenue and market share

Requirements

  • Bachelor’s degree (Chemistry, Chemical Engineering, Materials Science, or related field preferred); MBA or advanced degree preferred
  • 5-7 years of product management experience, with at least 2 years in ink or related chemical products serving an industrial capital equipment business
  • Proven track record of launching and managing successful products in industrial markets
  • Strong commercial mindset and demonstrated results working with sales
  • Familiarity with or ability to quickly come up to speed on ink formulations, printing experience with digital printing, packaging, or specialty inks
  • Familiarity with sustainability trends and regulatory requirements in ink manufacturing
  • Excellent communication and project management skills
  • Ability to be forward thinking; analyze and track the business knowing when to make changes; ability to develop creative solutions and innovative product ideas to continue to deliver the forecast and strategic goals
  • Experience creating a business plan resulting in successful investment to develop the product
  • Leadership skills with the ability to influence the priorities of other functions to deliver strong business results
  • Team player with strong interpersonal and communication skills; ability to collaborate effectively across geographies and cultures
  • Ability to travel domestically and internationally as needed

Qualifications

  • Passionate about driving customer success
  • Strong technical understanding of ink technologies
  • Customer-centric innovation mindset
  • Effective cross-functional collaboration

Benefits

EFI offers a comprehensive benefits package including health insurance, retirement plans, paid time off, and more.

Pay

Competitive salary based on experience and qualifications.

Schedule

Full-time position with flexible work arrangements as needed.

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