Jobs · Ohio

Healthcare Marketing Strategy Manager

Deloitte · Columbus, OH · 2 wk ago
Hybrid$163k–$322k/yrFull-time

About the role

As a Healthcare Marketing Strategy Manager, you will be a client-facing consulting leader responsible for leading the day-to-day delivery of marketing strategy engagements for Healthcare clients. This role combines marketing strategy expertise, consulting execution, and Healthcare commercial acumen to help clients address the full breadth of the Chief Marketing Officer's agenda.

Responsibilities

  • Lead the day-to-day delivery of marketing strategy engagements for Healthcare clients, spanning the breadth of the CMO agenda including operating model transformation, growth and margin improvement opportunities, resource allocation and investment decision-making, audience segmentation, marketing and campaign strategy, and AI-enablement strategy.
  • Partner with client marketing, commercial, and digital leaders to define marketing strategies tied to clear business outcomes.
  • Translate business and customer challenges into structured analyses, insights, and high-quality, executive-ready deliverables grounded in research and data.
  • Bring comfort with the more technical aspects of marketing, including MarTech stacks, platforms, tools, and the implications of AI, to help shape and support broader marketing transformation engagements.
  • Manage day-to-day client relationships, facilitate working sessions, and oversee scope, timelines, risks, and dependencies across workstreams.
  • Use advanced analytics and AI-enabled tools to improve efficiency, insight generation, and work quality.
  • Support practice growth through proposals, solution shaping, workplans, and follow-on opportunities.
  • Coach teams, model Deloitte leadership behaviors, and contribute to an inclusive, high-performing culture.

Skills

  • Ability to work independently and collaborate as part of a team.
  • Effective written and verbal communication skills.
  • Meticulous attention to detail and quality of work product.
  • Ability to build and sustain professional relationships.
  • Ability to lead projects or workstreams.
  • Ability to manage and prioritize multiple tasks in a fast-paced and dynamic environment.
  • Strong interpersonal skills and professional demeanor.
  • Ability to meet deadlines.
  • Ability to mentor and provide clear guidance to others.

About the team

An evolving customer and regulatory landscape, cost and operational pressures, and intensifying competition are presenting new organizational and operational hurdles for Healthcare organizations. These complex market dynamics are requiring new levels of rigor and insight in marketing strategy, operating model design, and the application of new technology capabilities by marketing leaders. We are looking for practitioners who will work alongside Healthcare organization leadership teams to drive business value through the design and delivery of marketing strategies that connect customer insight to business impact.

Qualifications

Required:

  • 7+ years of experience with a demonstrated history of consulting delivery in marketing strategy, brand and commercial strategy, or related areas of the CMO agenda.
  • 4+ years of experience working directly with marketing client teams.
  • 4+ years of experience in the US Healthcare and Life Sciences ecosystem, including customer and stakeholder dynamics, commercial operating environments, and engagement models.
  • 1+ years of experience incorporating AI into daily workflow and leveraging AI tools to enable and optimize the client experience.
  • Ability to travel up to 30%+ on average, based on the work you do and the clients you serve.
  • Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future.

Preferred:

  • 2+ years of experience leading workstreams or projects, including managing scope, timelines, and deliverables.
  • Comfort with and exposure to the technical aspects of marketing, including MarTech platforms, tools, and the implications of AI (no requirement to design or build technology).
  • Ability to operate effectively in ambiguity and manage complex, multi-stakeholder engagements.
  • Experience presenting recommendations and deliverables to executive stakeholders.
  • Ability to collaborate effectively with technical teams and translate business needs into analytical or technology-enabled solutions.
  • Experience supporting proposals, solution shaping, or workplan development.
  • History of bringing a 'Team First' mentality and willingness to work collaboratively in a close-knit community focused on growing our market footprint.
  • Experience growing and developing teams, especially practitioners with 0-2 years of experience.

Pay

The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. A reasonable estimate of the current range is $163,400 - $322,100.

You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.

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