Head of Retailer Product Marketing

Responsibilities

• Develop and execute a cohesive retailer marketing narrative
• Lead initiatives for acquiring new retail partners
• Oversee comprehensive go-to-market strategies for retailer products
• Mentor and manage a team of product marketers
• Collaborate with cross-departmental leaders to influence product roadmaps
• Conduct market research to refine messaging and measure impact
• Incorporate AI tools to enhance team performance

Qualifications

• Experience managing product marketing teams across different career stages
• Proven ownership of go-to-market strategies for complex products
• Strong customer focus, particularly on independent retailers and small businesses
• Exceptional cross-functional collaborative skills
• Quick to launch products with an emphasis on speed over perfection
• Fluency in relevant business metrics and their impact