Head of Data Analytics (B2C)

About the role

The role requires a strategic thinker with strong analytics skills, specifically in the context of B2C mobile applications.

Responsibilities

• Tell compelling data-driven stories to executives and stakeholders
• Lead and manage a small team of data analysts
• Own product analytics including conversion funnels, feature adoption, retention, and user segmentation
• Build and maintain deep understanding of subscription and mobile app metrics such as trial conversion, trial-to-paid modeling, LTV, renewal rates, and cohort analysis
• Use advanced analytics tools like SQL, dbt, BigQuery, Python, Mixpanel, Amplitude, and AI/LLM tools
• Implement mobile UA attribution using MMP tools like AppsFlyer, Adjust, or SKAN

Requirements

• Strategic communicator with experience in advanced analytics, SQL, and Python
• Experience in B2C mobile apps and onboarding funnels
• Familiarity with consumer marketing
• Strong business acumen, possibly from a consulting background
• Ability to lead and mentor a small team
• Experience in a fast-paced startup environment

Candidate Requirements

• Strategic communicator with experience in advanced analytics, SQL, and Python
• Experience in B2C mobile apps and onboarding funnels
• Familiarity with consumer marketing
• Strong business acumen, possibly from a consulting background
• Ability to lead and mentor a small team
• Experience in a fast-paced startup environment

Benefits

Remote role in the US, with a salary range of $200k-$250k; visa sponsorship is less preferred due to urgency. Owned by Teladoc, providing stability and benefits typical of a public company.

Pay

$200k-$250k

Schedule

Remote

Qualifications

• 6+ years of experience in data analytics for consumer products
• Experience leading teams
• 2+ years working in B2C mobile apps
• 2 - 5 years of direct management experience