Head of Copy, Creative Studio

About the role

This role sits at the intersection of brand strategy, creative leadership, and storytelling. You will own the full spectrum of voice, tone, and written creative across both the Anthropic and Claude brands across marketing — web copy, social, product launches, campaigns and more. You will build and grow a team of talented writers and content strategists, and partner closely with fellow Creative Directors to deliver creative work that is not only beautiful and polished, but genuinely moves people.

We are looking for a creative leader who brings both rigorous craft and bold creative instinct — someone who can shape how the world understands and relates to AI through the power of language.

Responsibilities

• Define and evolve brand voice
• Own the creative strategy and writing for marketing campaigns, product launches, web content, social media, video content and more.
• Define what “raising the bar” means. Push toward creative work that is surprising, precise, and unmistakably human in its intentionality.
• Build and develop a team
• Work hand-in-hand with Creative Directors across Product, Enterprise, Web, Video, and Growth to deliver cohesive, world-class creative work across all channels and audiences.
• Partner across the creative studio

You may be a good fit if you

• Have 12+ years of experience in creative leadership, with a strong background in creative strategy, copywriting, and content — ideally in a fast-moving, high-stakes environment.
• A portfolio that demonstrates both exceptional writing craft and the ability to lead and shape creative vision at scale.
• Deep experience defining or evolving brand voice and tone, with an intuitive understanding of how language creates emotional connection and trust.
• Proven track record of building and leading creative teams, with a talent for hiring exceptional talent and fostering their growth.
• Strong cross-functional collaboration skills — comfortable working closely with designers, product teams, comms, engineers, and senior stakeholders to bring creative visions to life.
• The ability to balance strategic thinking with hands-on creative work, and to move fluidly between high-level direction and detailed execution.
• A genuine curiosity about AI and its impact on the world — and the ability to communicate complex ideas with clarity, nuance, and warmth.

Requirements

Minimum education: Bachelor’s degree or an equivalent combination of education, training, and/or experience

Required field of study: A field relevant to the role as demonstrated through coursework, training, or professional experience

Minimum years of experience: Years of experience required will correlate with the internal job level requirements for the position

Benefits

Competitive compensation and benefits, optional equity donation matching, generous vacation and parental leave, flexible working hours, and a lovely office space in which to collaborate with colleagues.

Pay

$320,000 – $400,000 USD

Schedule

Location-based hybrid policy: Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices.