Guerrilla Marketing Associate
The Guerrilla Marketing Associate at Underdog is responsible for spotting cultural moments and executing reactive stunt marketing campaigns. This role requires a keen eye for identifying trending topics and a creative mind to develop and execute impactful stunts.
About the role
This position is ideal for someone who thrives on staying ahead of the curve and leveraging social media to create buzz around sports-related events and trends. The role involves working closely with various teams including social media, partnerships, legal, and design to ensure timely and effective execution of stunts.
Responsibilities
- Spot cultural moments and pitch stunt ideas
- Build and execute stunts from concept to execution
- Coordinate with vendors and partners to bring stunts to life
- Track and analyze stunt performance
- Collaborate with social media and content teams to maximize reach and engagement
Requirements
- Experience running a meme account or similar online presence
- Understanding of clipping and content distribution
- Knowledge of gaming, streaming, or creator culture
- Content background (e.g., meme account, influencer partnerships)
- Close understanding of sports and current events
Qualifications
- Ability to work independently and under tight deadlines
- Strong communication and collaboration skills
- Passion for sports and pop culture
Skills
- Vendor management
- Content creation
- Social media coordination
- Performance analysis
Benefits
- Unlimited PTO
- 16 weeks of fully paid parental leave
- Home office stipend
- Connected virtual-first culture
- 5% 401k match, FSA, company-paid health, dental, vision plans
Pay
The starting base salary for this position ranges between $75,000 and $100,000, with the exact amount depending on experience and qualifications. The company offers a 5% 401k match and fully paid parental leave.
Schedule
The Guerrilla Marketing Associate works remotely and occasionally travels for activations. The role requires 5+ trips per year.