GTM Enablement Manager

Responsibilities

• Build structured 30/60/90-day onboarding programs by role, including technical certifications that mirror what our customers learn.
• Build, maintain and deliver enablement training, playbooks, talk tracks, scripts, and deck templates that drive repeatable sales, onboarding, and renewal motions. All in close partnership with GTM Leadership.
• Manage the GTM knowledge base (internal resources + competitive intel) and own internal tool training across the stack.
• Act as the go-between for GTM and Product - ensuring all teams are fully equipped before launches.
• Partner with PMM on battle cards and messaging, owning field translation, training, and adoption.
• Build a structured field feedback loop - capturing objections, adoption blockers, and conversion gaps - and continuously feed signals back into content and to relevant teams.
• Run weekly coaching cadences, report enablement impact monthly, and own content refresh cycles (monthly updates, quarterly playbook revisions, annual re-certifications).

Requirements

• 5+ years in Sales Enablement or a closely adjacent GTM role at a SaaS company.
• Proven ability to train on a technical product with genuine depth - credible to Business Development Representatives, Account Executives, Customer Success Managers, and Technical Support.
• Demonstrated experience building structured learning paths end-to-end.
• Strong pre-sales or post-sales background - cold call, discovery, demo motions or Customer Support onboarding, retention, and expansion.
• Data-driven, collaborative, and a clear communicator across all levels.
• Cybersecurity or MSP market experience - a strong advantage.