Jobs · Marketing · California

Growth Marketing Manager, Web & Search

Decagon · San Francisco, CA · 4 wk ago
Marketing$160k–$200k/yrFull-time

About Decagon

Decagon is the leading conversational AI platform empowering every brand to deliver concierge customer experiences. Our technology enables industry‑defining enterprises like Avis Budget Group, Block’s Cash App and Square, Chime, Oura Health, and Hunter Douglas to deploy AI agents that power personalized, deeply satisfying interactions across voice, chat, email, SMS, and every other channel. We’re building a future where customer experiences are being redefined from support tickets and hold music to faster resolutions, richer conversations, and deeper relationships. Backed by world‑class investors including a16z, Accel, Bain Capital Ventures, Coatue, and Index Ventures, we operate as an in‑office company guided by the values “Just Get It Done,” “Invent What Customers Want,” “Winner’s Mindset,” and “The Polymath Principle.”

About the Role

We’re looking for a Growth Marketing Manager to own the day‑to‑day of our website and drive our SEO and AEO strategy. You’ll ship roadmap items—new pages, localization work, ongoing site changes—while also owning how we appear in traditional and AI‑driven search, from strategy through execution.

Responsibilities

  • Run website execution day‑to‑day and build systems to move faster: project manage and execute against the website roadmap, launch new pages, make ongoing site changes, and improve workflows and tooling to remove manual bottlenecks.
  • Own and execute SEO and AEO strategy: set strategy for traditional and AI‑driven search (ChatGPT, Perplexity, etc.), explore programmatic approaches, manage content contractors, and perform hands‑on execution.
  • Support international scalability: own website localization work, maintain cookie consent and privacy policy updates, and ensure the site can support growth into new markets.

Requirements

  • Experience owning a company website day‑to‑day, comfortable in a CMS (Webflow) and able to ship pages without constant engineering assistance.
  • Technical familiarity with HTML/CSS, scripting, or web development.
  • Proven SEO and AEO expertise, with ability to set strategy, execute, and track the impact of AI‑driven search.
  • Interest or experience in programmatic content and search scaling.
  • Fluency with SEO/AEO tools such as GA4, Search Console, Ahrefs, and ability to analyze data independently.
  • Analytical mindset: set goals, measure outcomes, and demonstrate pipeline impact beyond traffic.
  • Experience managing contractors/freelancers and collaborating with internal teams.
  • Experience with website localization or multi‑market SEO (hreflang, localized content strategy) – preferred.
  • Experience building or working with programmatic SEO/content systems – preferred.
  • Familiarity with automation platforms like Clay, Unify, or similar – preferred.
  • Experience working alongside a senior technical growth lead or growth engineering function – preferred.

Compensation

$160,000 – $200,000 base salary plus equity.

Benefits

  • Medical, dental, and vision benefits for you and your family.
  • Life insurance and disability benefits.
  • Retirement plan (e.g., 401(k), pension).
  • Parental leave.
  • Fertility and family‑building benefits through Carrot.
  • Monthly stipend to support wellness, lifestyle, and work‑life balance.
  • Daily lunches and snacks in the office.
  • Take‑what‑you‑need vacation policy (subject to local requirements; UK employees receive 25 days of statutory leave).

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