Growth Marketing Manager

What You'll Do

• Own paid acquisition end to end across Meta, Google, YouTube, TikTok, and whatever channel starts working next.
• Build influencer, newsletter, podcast, and partnership channels for a technical audience.
• Know your ideal customer profile (ICP) cold by talking to customers, reading usage data, and understanding why developers pick us over alternatives.
• Manage agencies like a principal - write the brief, review the work, hold the outcome, and replace what is not working.
• Demo the product credibly enough to translate technical capabilities into customer value.
• Run fast experiments with a low ego about killing what does not work.

Must Haves

• If you are very good, nothing is a must per-se.
• Paid acquisition: you have managed real ad spend, not just boosted posts; can talk about CAC, ROAS, attribution, and where the models break down.
• Developer tools taste: you understand why technical audiences hate being marketed to and how to earn their attention anyway.
• Agency operator: you know how to get good work out of vendors and how to fire them when it is not working.
• Startup pace: you can build, ship, measure, and iterate without waiting on a big internal machine.
• Typist: you can write briefs, landing-page copy, and campaign notes clearly.
• Human: you build trust and admit what you do not know.