Growth Marketing Channel Manager
Ladders · United States · 1 wk ago
RemoteRemoteBusiness Development$100k–$120k/yrFull-time
Remote – US based candidates only, no visa sponsorship available.
About the role
This role will drive performance marketing initiatives focused on efficient acquisition, testing, and measurable revenue contribution. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.
Responsibilities
- Manage and optimize paid campaigns on TikTok, Meta, and Google
- Adjust budgets, targeting, and bidding strategies for efficient acquisition
- Conduct high-volume creative testing in partnership with Social and Creative teams
- Analyze campaign performance to enhance or pause initiatives based on results
- Work with Operations, Analytics, and Growth teams to enhance tracking and attribution
- Develop AI-native strategies for testing and campaign execution
Requirements
- 5+ years of experience in performance marketing, paid social, or growth marketing in a B2C or fintech environment
- Hands-on experience managing and scaling campaigns on TikTok, Meta, and Google platforms
- Strong analytical skills focusing on CPA, ROAS, and conversion metrics
- Proven ability to conduct structured creative testing and implement growth strategies
- Collaboration experience with analytics, product, and creative teams
- Proficiency in incorporating AI into daily workflows
- Strong drive and initiative, fostering a builder mindset
Benefits
- Competitive base salary ($100,000 – $120,000 annually) and stock options
- Health benefits from Day 1
- 401(k) plan with company match
- Remote-friendly environment with flexible time off
- Opportunities for professional growth
- Inclusive culture that values impact and mission-driven work