Growth Marketer

About the role

We're looking for a go-to-market hire to join the founding team of Hazel, the AI coworker for consumer brands. The ideal candidate will own top-of-funnel activities, generating qualified pipeline with our CEO.

Responsibilities

• Own pipeline generation end to end, setting strategy, running experiments, and growing qualified conversations month over month.
• Build events and field motion into a repeatable pipeline engine, including dinners, workshops, and meetups.
• Drive content and search visibility, amplifying founder-led distribution on LinkedIn and building Hazel’s voice in the DTC community.
• Own measurement, knowing which motions generate pipeline and which are theater.
• Work directly with customers and the CEO to start conversations that lead to deals.

Requirements

• 2–6 years in growth, demand gen, field/event marketing, or a GTM generalist role, ideally at an early-stage startup.
• A builder who does the work, not just directs it.
• Experience using modern AI tools to generate pipeline through content, events, and community.
• Strong understanding of the e-commerce/DTC world.

Qualifications

• Proven track record of generating pipeline through content, events, and community.
• Experience in early-stage startups, particularly those in AI or related fields.
• High agency and urgency, able to drive initiatives without needing a large team to execute.

Skills

• Strong pipeline generation and management skills.
• Experience with modern AI tools and platforms.
• Excellent communication and interpersonal skills.
• Ability to work independently and set strategic direction.

Benefits

• Compensation range: $150K - $175K
• Variable compensation tied to pipeline performance
• 0.15–0.3% equity
• Top-tier health, dental, and vision benefits
• 401(k)
• Unlimited PTO
• Hybrid in NYC

Pay

$115–140K base + variable tied to pipeline (≈$150–175K total)

Schedule

Hybrid in NYC