Jobs · Business Development

Group Director, Fashion

Power Digital Marketing · United States · 1 wk ago
RemoteRemoteBusiness DevelopmentFull-time

About Us

We are a tech-enabled growth firm at the intersection of marketing, consulting, and data intelligence, igniting revenue and brand recognition for leading and emerging companies worldwide. As a people-first firm, we value diversity in backgrounds and experiences, believing our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm globally, with a scalable brand, culture, and services.

Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results—driven by integrity, autonomy, and grit. As a full-service growth marketing firm, we offer best-in-class services including SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative.

We help brands drive revenue growth and brand recognition, delivering irrefutable value for our clients. At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A. Managing billions in media, our dynamic team of consultative marketers, creatives, analysts, and technologists challenges traditional planning and measurement through meticulous testing and data science across each milestone of the customer journey.

We support 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S.

About the Role

The Group Director is a leader within Power Digital’s vertical divisions. In this role, you are responsible for retaining and growing your client portfolio while leading, motivating, and inspiring your team. You will cultivate senior-level relationships with clients, ensuring their satisfaction and fostering growth opportunities within the Fashion division. You'll collaborate closely with Power Digital’s marketing and sales teams to drive new business and service expansion across your portfolio, as well as provide thought leadership and division insights.

You will partner with the Managing Director and VP to define the division’s go-to-market strategy and positioning, and create product solutions for Power Circuit. As a leader in the organization, your influence extends beyond Client Experience to the wider organization, fostering a positive work environment and culture of growth mindset.

Responsibilities

  • Team Leadership and Management: Directly manage Account Directors within the division and oversee the pod of Account Managers assigned to them. Lead by example, fostering a positive work environment centered around Power Digital’s core values and instilling a growth mindset. Provide strategic insight to clients and mentorship, resources, and personal development to internal team members. Ensure equitable support and opportunities for all team members, delivering clear direction, regular goal alignment, and proactive support. Serve as a coach by practicing radical candor and delivering timely, actionable feedback to up-level performance and propel career development. Lead team training initiatives, including developing and delivering training on new processes, tools, and strategies to enhance team activation output and client results.
  • Client Management & Retention: Develop and nurture executive-level relationships within your client portfolio to support retention. Hold regular client check-ins to gauge sentiment, solicit feedback, and identify opportunities for growth. Maintain an accurate retention forecast for your client portfolio.
  • Client Growth & Expansion: Actively identify and present new strategic opportunities to drive growth and expansion within the client portfolio in partnership with the Managing Director. Responsible for hitting the division’s monthly service expansion quota.
  • New Business: Participate in new business pitches and RFPs to provide valuable industry insights and expertise. Collaborate with the revenue team to constantly improve and iterate the division’s go-to-market strategy, sales collateral, and win rate.
  • Product Development & Product Quality: Create industry-specific solutions to fuel Power Circuit. Lead division trends and innovation in partnership with the R&D team. Enhance and iterate on existing reporting templates and strategic deliverables that align with division trends.
  • Client Escalations: Own the resolution of any client challenges within your direct client portfolio. Accurately diagnose problems and identify the right resources to solve them in a timely manner to retain the client. Install solutions to address root causes of escalations.
  • Business Leadership: Consult on the P&L for the division and be accountable for the profitability of clients within the portfolio. Forecast the four pillars of the division (Churn, Service Expansion, New Business, Efficiency) in partnership with the MD and VP. Leverage the P&L to support business cases for hiring. Oversee key business initiatives such as recruitment, staffing, training, and onboarding. Drive efficiency through technology, AI, and process improvements.
  • Nova Innovation: Identify opportunities to strengthen nova application and utilization within the division. Collaborate with the nova team on enhancements and optimizations to the existing roadmap to better service clients.
  • Cross-Functional Collaboration: Work closely with Data Intelligence, Media Planning, and other shared Activation teams to enhance strategic roadmaps and improve the execution of client campaigns.
  • Thought Leadership: Stay informed on key industry trends and innovations, gleaning vertical insights from client data. Participate in both internal and external industry engagements, such as conferences, speaking opportunities, blog content, and trainings.

Requirements

  • Department leadership and management experience required.
  • 10+ years as a leader in a digital marketing agency.
  • Experience managing a P&L for profitable growth.
  • Expertise in contract negotiation, client retention, and client growth.
  • Proven track record of delivering high customer satisfaction scores through NPS or similar retention metrics.
  • Extensive knowledge of owned, earned, and paid marketing channels, as well as first-party data tools such as Google Analytics, Shopify, etc.
  • Ability to quickly build rapport and develop relationships with executive-level points of contact.
  • Experience managing large teams, coaching direct reports, and driving talent development across the organization.

Key Performance Indicators (KPIs)

  • Monthly Net Revenue Retention Across the Division (as established quarterly).
  • ETCR or Expansion to Churn Ratio (as established quarterly).
  • MRR Closed Service Expansion Retainer per Month (as established quarterly).
  • 8.8 Average Client NPS.
  • Hit Division P&L Goals (as established quarterly).
  • +90% Division Team Retention.
  • 96% Division Client Retention Rate.

Most Important Things (MITs)

  • Division Business and Team Leadership.
  • Team Retention, Sentiment, and Career Pathing of ADs and AMs.
  • Coaching and Mentorship of Division Team.
  • Hiring and Capacity/Bandwidth Management of ADs and AMs.
  • P&L Management and Forecasting (New Business, Service Expansion, Churn, Efficiency).
  • Division and Client Profitability.
  • New Business and Service Expansion Leadership.
  • Achieve Monthly Service Expansion Target.
  • Participation in RFPs, New Business Appraisals, and Pitches.
  • Go-to-Market Positioning.
  • Product Quality and Development.
  • Thought Leadership and Case Study Creation.
  • Collaboration with Strategy Org for Media Plans, Measurement, and Data Intelligence.
  • Support Managing Director with Product Quality and Consistency.
  • Power Circuit Solutions Development and Implementation.
  • Client Portfolio Ownership.
  • Proactive Retention and Growth of Group Director Portfolio.
  • Reactive Client Escalation Ownership and Team Coaching.

Benefits & Perks

  • Base salary + commission opportunities.
  • Robust Medical, Dental, and Vision insurance plans with up to 100% employer contribution toward employee monthly premium.
  • 401(k) plan with 4% employer contribution matching.
  • Unlimited Time Off available on day one.
  • Up to 4 hours per quarter for paid Volunteer Time Off (VTO) toward philanthropic endeavors.
  • Fully flexible work environment: full-remote, in-office, or hybrid.
  • A one-time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck.
  • Employee Assistance Program (EAP).
  • 12 observed United States national holidays + 2 mental health recharge days per year.
  • Unlimited opportunities for growth and leadership within a rapidly growing firm.
  • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s).
  • Quarterly awards including prize money and recognition for outstanding performance.
  • Opportunities to be involved in company DEI initiatives.

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