Graphics Designer - West Elm

About the role

The Digital Graphic Designer at West Elm is responsible for designing and evolving brand collaborations, seasonal campaign landing pages, and a wide range of digital marketing assets. This role collaborates closely with art directors, content strategists, and cross-functional partners to create engaging, customer-centric experiences in a fast-paced environment.

Responsibilities

• Curate and design monthly homepage experiences, editorial features and seasonal marketing assets across web, email and social channels.
• Concept and design digital marketing assets to support seasonal campaigns including collaborations, landing pages, video and motion graphics.
• Apply a strong editorial eye to layout, typography, photography and image editing.
• Partner with content, marketing and creative teams to elevate brand storytelling through thoughtful layouts and fresh creative ideas.
• Work closely with cross-functional teams to create digital experiences that balance customer needs with business goals.
• Help evolve and maintain the visual identity of West Elm across all digital marketing channels.
• Maintain and evolve brand guidelines for West Elm and West Elm Kids, ensuring visual consistency across all marketing channels.
• Manage design and creative deliverables on schedule with Creative Managers and Project Management teams.
• Collaborate with print designers to create a cohesive brand experience across digital, print and retail touchpoints.
• Identify opportunities to elevate the brand across digital and retail experiences.
• Stay current on digital design trends, accessibility standards, UX/UI best practices and emerging technologies.

Requirements

• 3-5+ years of professional digital design experience.
• Excellent layout and photo editing skills.
• Strong understanding of typography and hierarchy within web and digital marketing assets.
• Experience in editorial, home, interiors, luxury or lifestyle brands is a plus.
• Advanced proficiency in Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Experience with motion design or video editing (After Effects, Premiere Pro, etc.) is preferred.
• Strong understanding of responsive web design principles, design systems and component libraries/templates.
• Familiarity with accessibility (WCAG) best practices.
• Proactive, outgoing and self-driven.
• Strong communication, presentation and collaboration skills with the confidence to ask thoughtful questions and present creative work.
• Very organized, detail-oriented.
• Curious, proactive, and eager to learn, grow and contribute in a collaborative environment.

Skills

• Advanced proficiency in Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Experience with motion design or video editing (After Effects, Premiere Pro, etc.) is preferred.
• Strong understanding of responsive web design principles, design systems and component libraries/templates.
• Familiarity with accessibility (WCAG) best practices.
• Proactive, outgoing and self-driven.
• Strong communication, presentation and collaboration skills with the confidence to ask thoughtful questions and present creative work.
• Very organized, detail-oriented.
• Curious, proactive, and eager to learn, grow and contribute in a collaborative environment.

Benefits

• A generous discount on all WSI brands.
• A 401(k) plan and other investment opportunities.
• Paid vacations, holidays, and time off to volunteer.
• Health benefits, dental and vision insurance, including same-sex domestic partner benefits.
• Tax-free commuter benefits.
• A wellness program that supports your physical, financial and emotional health.
• In-person and online learning opportunities through WSI University.
• Cross-brand and cross-function career opportunities.