Graphic Designer (Digital) →

Location: Remote
Reporting to: Head of Digital Marketing

Requirements

• 2+ years of experience in Graphic Design, preferably in an agency or multi-client environment.
• Bachelor’s degree in Graphic Design, Visual Communication, or a related field.
• Strong knowledge of Adobe Photoshop and Illustrator.
• Working knowledge of After Effects, Premiere Pro, CapCut, or similar tools.
• Experience designing digital content for social media, web, email, advertising, and presentations.
• Ability to create static, animated, and short-form video content.
• Understanding of platform-specific formats and best practices across Meta, TikTok, Snapchat, LinkedIn, and X.
• Ability to translate briefs and campaign objectives into clear and engaging visual assets.
• Strong understanding of branding, layout, typography, and visual consistency.
• Ability to manage multiple tasks, apply feedback efficiently, and meet deadlines.
• Strong attention to detail and file organization.
• Good research skills and awareness of current design trends and AI tools.
• Strong portfolio demonstrating relevant digital and motion design work.

Responsibilities

Graphic Design & Visual Content

• Design engaging visual assets for digital platforms including social media, web, email, and digital advertising.
• Produce diverse content formats such as static posts, carousels, stories, banners, animated visuals, GIFs, stickers, short motion graphics, and short-form video edits.
• Adapt designs to platform-specific formats and technical specifications (Meta, TikTok, Snapchat, LinkedIn, etc.).
• Translate campaign briefs and content calendars into visually aligned, goal-oriented creative assets.
• Design campaign materials including online ads, digital banners, presentations, packaging, and selected print collaterals when required.
• Create short animations and handle basic video editing including ideation, music selection, simple motion, and final export.

Campaign Support & Execution

• Participate in brainstorming and concept development sessions for always-on and campaign work.
• Contribute visual ideas during campaign ideation and creative reviews.
• Translate campaign objectives, messaging direction, and audience targeting into clear visual directions and assets.
• Design variations of assets to support A/B testing and optimization.

Collaboration & Communication

• Collaborate closely with Executives and other Designers to ensure cohesive execution across deliverables.
• Support the performance marketing team by designing paid-ready assets that align with platform best practices and campaign goals.
• Participate in internal reviews and feedback sessions to refine creative output and maintain consistency.
• Take clear design direction from team members and apply feedback efficiently within timelines.
• Coordinate with suppliers or freelancers when required.

Visual Consistency

• Apply brand guidelines consistently across all client deliverables.
• Create moodboards for campaigns or photoshoots and contribute to visual direction discussions.
• Assist in overseeing photography or content shoots from a visual perspective when needed.

Quality Assurance & Technical Delivery

• Retouch visuals and prepare final files according to print and digital technical specifications.
• Ensure all deliverables meet quality standards before submission.
• Maintain organized working files across shared drives.
• Double-check exports for formatting, sizing, and brand accuracy.

Research & Continuous Improvement

• Conduct primary and secondary research to support creative development.
• Stay updated on digital design trends, platform behaviors, and content innovations.
• Explore and responsibly integrate AI tools and emerging technologies to enhance efficiency and output quality.