Graphic Designer (Apparel)
New Era Cap · Buffalo, NY · 2 wk ago
On-siteArt & CreativeFull-time
Responsibilities
- Develop and execute graphic concepts ensuring alignment with brand identity and market trends
- Collaborate closely with product developers, fashion designers, and marketing teams to ensure cohesive storytelling across apparel lines
- Aid the design team in the creation of graphic assets, including prints, patterns, typography, logos, and illustrations, tailored for various garment styles
- Conduct market research to stay ahead of fashion trends, colors, and competitor analysis to inform design decisions
- Ensure all designs meet brand standards, technical requirements, and production feasibility
- Manage design workflows, project timelines, and deadlines, ensuring smooth execution from concept to final production
- Work with vendors and suppliers to develop and approve graphic techniques, applications, and print processes
- Present design concepts and collections to internal teams and stakeholders for feedback and approval
- Create accurate and thorough design packs for development and vendors to ensure proper execution
- Adhere to design and development calendars to ensure timely delivery of protos and salesman samples
- Innovate new apparel concepts and stories and champion their entrance into the market
- Design/Create relevant, on-trend apparel to work within both Licensed Product parameters and New Era Branded guidelines
- Collaborate with Product Development and Sourcing Teams to develop products utilizing standardized colors, embellishments, techniques and silhouettes
- Keep all sensitive matters confidential
Requirements
- Strong portfolio showcasing a range of apparel graphic design work, including print, typography, and branding
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other design software
- Understanding of textile printing techniques, fabric applications, and production processes
- Ability to interpret market trends and translate them into compelling designs
- Excellent communication, leadership, and project management skills
- Strong organizational skills with the ability to manage multiple projects simultaneously
- Expertise in design craft, innovation, graphic applications, prints, processes, and tools
- Capable of managing the design process and partnering with development groups and upper management
- Ability to establish relationships and interact with various levels within the organization
- Ability to manage multiple priorities, meet deadlines and efficiently prioritize workday to maximize productivity
- Enthusiastic, proactive, and positive person who adapts to change and with urgency and persistence
- Demonstrate a basic knowledge of professional sports leagues and teams
- Proficient in understanding limitations to the embroidery and screen-printing process
- Demonstrate a strong graphic ability in custom logo and wordmark design; can provide a portfolio of creative work demonstrating this
- Actively participate in design critiques
Qualifications
- Three (3) to Five (5) years related experience in a Graphic design and/or soft goods embroidery/screen-printing environment
- Bachelor’s Degree in Design preferred; relevant job experience in lieu of degree will be considered
- Portfolio is required for application to be considered
Benefits
- Competitive compensation, a generous PTO policy, along with world-class benefits designed to promote health, financial stability, and personal growth
- Exclusive discounts on apparel and headwear
- Professional development opportunities right here on-site
Pay
$60,000 - $72,000 (plus bonus & benefits)
Schedule
100% on-site in Buffalo, NY