Go-To-Market (GTM) Engineer

Why Join Our Team?

When joining Leap Group, you're joining a team that is passionate, innovative, and connected. Some words we've heard our teammates use to describe our culture are welcoming, collaborative, flexible, and dog-friendly (warning: your interview may be accompanied by a wagging tail).

Benefits

• Health, dental, vision, and ancillary benefits
• Paid maternity and paternity leave
• Unlimited PTO and Summer Fridays
• Autonomy and flexibility
• Company-paid access to coaching and therapy
• 401k plan with match and 1:1 access to investment advisor
• Professional development opportunities
• Remote-hybrid flexibility
• Diverse and Inclusive Marketing Comes from Diverse and Inclusive Teams

Where is This Role?

While we service clients nationally and internationally, Leap Group has a footprint in the Midwest, with offices in:

• Louisville, KY
• Cincinnati, OH
• Indianapolis, IN
• Chicago, IL

This role is typically open to remote candidates located and authorized to work in the U.S. However, strong preference is always given to candidates in or near our physical footprint. This is because we’ve found the ability to seamlessly collaborate in-person is very valuable to the nature of our work.

The Go-to-Market Engineer

The Go-to-Market Engineer is a hands-on builder who owns the technical backbone of our marketing and revenue operations. This person sits at the intersection of marketing, sales, data, and technology, designing the systems that help turn campaigns into measurable business outcomes.

In This Role, You Can Expect To

• Own, administer, integrate, and maintain core tools across CRM, marketing automation, enrichment, outreach, and reporting platforms.
• Connect systems through APIs, webhooks, and tools like Zapier, Make, or n8n so data flows reliably between platforms.
• Design and maintain data pipelines that move lead, campaign, and revenue data into a clean and trustworthy source of truth.
• Build and tune lead scoring, enrichment, routing, and automation logic to support timely and effective follow-up.
• Prototype AI-assisted tools quickly, test their value, and help turn successful prototypes into reliable workflows.
• Apply good judgment around automation, including knowing when human review, guardrails, and quality checks are needed.
• Build and maintain dashboards that track funnel performance from first touch through pipeline and revenue.
• Set up and maintain tracking, UTM conventions, attribution models, and reporting processes.
• Automate recurring reporting to improve accuracy, timeliness, and efficiency.
• Surface insights, trends, and recommendations that help internal teams and clients understand what is working and where to focus.
• Document systems, workflows, and processes clearly so they can scale across accounts and teams.

What do You Need?

• 3+ years of experience in go-to-market engineering, marketing operations, revenue operations, growth engineering, or a similar role.
• Hands-on experience with at least one CRM and one marketing automation platform, such as HubSpot, Salesforce, Marketo, Klaviyo, or similar.
• Working knowledge of APIs, webhooks, and no-code or low-code automation tools such as Zapier, Make, or n8n.
• Practical scripting ability, such as SQL plus Python or JavaScript, with enough fluency to transform data and connect systems.
• Real experience building with AI tools and a strong understanding of where automation adds value and where human judgment is needed.
• Strong analytical instincts, including comfort with spreadsheets, dashboards, BI tools, and messy data sets.
• Ability to translate complex data and systems into clear, actionable stories for marketing, sales, account, and leadership teams.
• Strong documentation habits, attention to detail, accountability, and follow-through.
• Bias toward shipping, testing, learning, and improving.
• Excellent communication and collaboration skills across technical and non-technical teams.

Important Note

If you think you have what it takes to be a great in this role but don't necessarily meet all of these qualifications, please still apply! While we work hard to eliminate unnecessary requirements from our job ads, our teams and needs are constantly evolving, and we'd always love the opportunity to connect and see what might be a fit.