Global Strategic Marketing Director
Ladders · United States · 4 days ago
RemoteRemoteMarketing$150k–$180k/yrFull-time
About the role
We are seeking a Global Strategic Marketing Director to drive marketing initiatives focused on growth, customer acquisition, brand performance, and measurable demand creation. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a manufacturing environment.
Location: Remote - US based candidates only, no visa sponsorship available.
Responsibilities
- Support the development of global growth strategy for Lubricants Business Unit
- Drive strategic marketing initiatives to identify market trends and customer needs
- Develop compelling sector value propositions and define priority sectors
- Direct Lubricant sector strategies and oversee activation regions
- Conduct Voice of Customer initiatives to uncover new opportunities
- Manage market intelligence activities, including sizing and segmentation analysis
- Identify and evaluate external growth opportunities supporting M&A and market expansion
Qualifications
- 10+ years in strategic marketing, innovation, or product development
- Strong B2B experience in a multinational context
- Experience in Lubricants or related industrial markets
- Deep understanding of Lubricants sectors and customer needs
- Proven ability to develop market strategies and growth plans
- Excellent analytical and communication skills
- Fluency in English; additional languages beneficial
Pay
$150,000 – $180,000 annually
Benefits
- Competitive compensation
- Comprehensive medical, dental, and vision plans
- 401K retirement savings plan
- Professional growth and development opportunities
- Work with a world-class company solving complex challenges