Global PR and Corporate Communications Lead
Sonos, Inc. · New York, NY · 1 mo ago
HybridMarketing$129k–$161k/yrFull-time
What You’ll Do
- Shape and Implement Global PR and Corporate Communications Strategies: Develop and own the annual vision for both functions, including global strategies, narrative frameworks, and the playbooks that define how Sonos earns media attention, shapes its corporate story, and shows up consistently across brand and product.
- Build Corporate Communications: Establish the corporate communications function from the ground up, covering executive positioning, thought leadership, company narrative, and stakeholder communications. Define how Sonos speaks about itself to press, analysts, and the broader industry, and ensure that story is consistent and credible.
- Enable the Regional Earned Team: Develop the global strategies, frameworks, and playbooks the regional earned team uses to build and execute locally relevant plans, creating freedom within a clear framework so regional execution stays coherent with the global narrative.
- Influence the Narrative Upstream: Work with Marketing peers early in the planning process — be an active voice in the strategies, ideas, and narratives that define how Sonos shows up, not just the function that distributes them.
- Cross-Functional Collaboration: Partner closely with Brand Strategy, Brand Creative, Brand Marketing, and Commercial Marketing to integrate PR and corporate communications into broader campaigns and initiatives. Work with Executive Communications, Investor Relations, and CX on programs and communications that extend beyond the core marketing system.
- Content Creation and Messaging: Oversee the development of press materials, messaging toolkits, executive communications, and thought leadership content, ensuring everything is on-narrative, accurate, and consistent across markets.
- Performance Measurement and Reporting: Establish KPIs and report regularly on PR and corporate communications activity and its impact on team and business goals.
- Budget and Agency Management: Manage PR agency relationships and the PR budget, ensuring efficient use of resources and clear accountability for outcomes.
What You’ll Need
- Minimum of 8–10 years of PR and/or communications experience, with meaningful time in both agency and in-house environments
- Proven experience leading PR across brand and product — with exposure to culture and lifestyle storytelling and the ability to lead programs in those areas when global initiatives call for it
- Experience building or managing a corporate communications function or program
- Track record leading global PR programs with regional complexity across multiple markets
- Strong writing and editing skills across formats — press materials, messaging frameworks, executive communications, media pitches
- Demonstrated ability to manage PR agency relationships and budgets
- Comfortable contributing at all levels on a lean team with high standards
- Bachelor’s degree or equivalent experience
- Proficiency in earned media measurement and analytics platforms, with the ability to track, interpret, and report on communications performance
- Familiarity with AI tools and how to apply them in a modern communications workflow — for research, drafting, analysis, and operational efficiency