Global Industry Lead for Architecture, Engineering and Construction (AEC)

Responsibilities

• Lead industry strategy for AEC industry vertical, working collaboratively with business units and other corporate teams.
• Develop world-class partner programs and initiatives in close collaboration with partners, business units and Marketing Communications teams.
• Lead and host CTO and IT Decision Maker Customer Advisory Councils in collaboration with Product Planning.
• Gather customer feedback on product roadmap and present results to R&D.
• Identify unique market trends and insights to inform a customer-centric approach to Product Planning, Product Management, GTM Marketing, and Worldwide Marketing.
• Develop tactical industry plans and see them through to implementation and completion.
• Assist HP in demonstrating thought leadership within the AEC segments, through customer partnerships and direct public speaking engagements.
• Manage budgets and exercise excellent judgement when it comes to identifying and negotiating sponsorship deals.
• Align Worldwide Marketing, regional Sales and Marketing teams to implement and accelerate execution of segment strategies.
• Aid Sales with identifying new customers and provide ongoing business development support.
• Company spokesperson at industry events for press interviews.
• Collaborate with other business units on cross-company initiatives.
• Develop and drive brand-building programs to demonstrate HP market leadership in the AEC segment.
• Ensure HP’s AEC industry marketing communications are relevant to the target audience.
• Serve as a key AEC leader and expert within HP.

Requirements

• 10+ years’ experience in the AEC industry
• Bachelor’s degree, MBA a plus
• Broad network of global AEC customer and partner contacts
• Deep understanding of 3D CAD, design, rendering, simulation, and AI workflows, and customer hardware and software requirements
• Strong leadership, subject matter expertise, and communication skills
• Ability to effectively lead, influence, and drive decision making across multiple teams and stakeholders
• Prominent track record in working effectively across geographies to accomplish key business objectives
• Ability to develop strong working relationships with industry partners
• Ability to effectively and convincingly communicate ideas and objectives to executives of all levels
• Includes relevant and timely examples from within the AEC industries to support recommendations
• Firm understanding of digital marketing and social media
• Ability to envision short- and long-term opportunities and create plans to capitalize on them
• Skills to take appropriate business risks by making intelligent decisions that balance a variety of factors (costs, competitive threats, etc.)
• Knowledge & Skills

Qualifications

• Business Development
• Business Marketing
• Business To Business
• Customer Relationship Management
• Demand Generation
• Digital Marketing
• Go-to-Market Strategy
• Key Performance Indicators (KPIs)
• Market Research
• Product Marketing
• Project Management
• Thought Leadership

Skills

• Business Development
• Business Marketing
• Business To Business
• Customer Relationship Management
• Demand Generation
• Digital Marketing
• Go-to-Market Strategy
• Key Performance Indicators (KPIs)
• Market Research
• Product Marketing
• Project Management
• Thought Leadership

Benefits

• Health insurance
• Dental insurance
• Vision insurance
• Long term/short term disability insurance
• Employee assistance program
• Flexible spending account
• Life insurance
• Generous time off policies, including;4-12 weeks fully paid parental leave based on tenure11 paid holidays
• Additional flexible paid vacation and sick leave (US benefits overview)

Pay

The pay range for this role is $130,700 to $205,200 USD annually with additional opportunities for pay in the form of bonus and/or equity (applies to United States of America candidates only).