Global Director, Go-to-market, Chocolate
About the role
The Global Director, Go-to-market, Chocolate will lead the Go To Market agenda globally for Mars. This role reports into the Sr. Director of Portfolio. With a solid market share, Mars' iconic brands like Snickers, Twix and Dove/Galaxy drive multi-billion-dollar revenues across 180+ countries. This role will support Mars' growth and profitability through innovation, convenience, and broad consumer appeal.
Responsibilities
- Lead strategic thinking around PPA for K-shaped economy and customer growth story based on category strategy
- Lead commercializing of global strategic innovations
- Lead how Mars shows up at point of purchase, grounded in sub-category strategy and shopper insights
- Bring expertise of GTM levers, execution guidelines with both consumer and customer lens
- Develop and deploy category toolkits to regions
- Partner with sales/regions to accelerate omni-channel and D-com initiative
Requirements
- Sales GTM expertise, retail channels, perfect store, PPA and pricing
- Strategic mindset with strong execution capability
- Strong team leadership and ability to drive influence across matrix organization and stakeholder management
- Ability to connect cross functionally
What can you expect from Mars?
- Work with diverse and talented Associates, all guided by the Five Principles
- Join a purpose driven company, where we're striving to build the world we want tomorrow, today
- A strong focus on learning and development support from day one, including access to our in house Mars University
- An industry competitive salary and benefits package, including company bonus
About Mars
Mars is a family-owned business with more than $50 billion in global sales. We produce some of the world's best-loved brands: M&M's®, SNICKERS®, TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS®, EXTRA®, ORBIT®, 5™, SKITTLES®, BEN'S ORIGINAL® and COCOAVIA®. Alongside our consumer brands, we proudly take care of half of the world's pets through our nutrition, health and services businesses such as Banfield Pet Hospitals™, BluePearl®, Linnaeus, AniCura, VCA™ and Pet Partners™. Headquartered in McLean, VA, Mars operates in more than 80 countries. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our 150,000 Associates into taking action every day towards creating the world we want tomorrow.