Freelance Sr. Social Media Manager

Social Publishing & Community Management

Manage day-to-day publishing across social platforms including TikTok, Instagram, X, Facebook, YouTube, Threads, and emerging platforms.
Schedule, publish, and quality-check content to ensure proper formatting, tagging, accessibility, and platform optimization.
Engage with fan communities in brand voice through comments, replies, and conversation management.
Identify and escalate community issues, audience sentiment shifts, or potential reputation concerns.

Editorial & Content Planning

Support development and maintenance of editorial calendars across multiple entertainment clients.
Partner with Creative, Strategy, Production, and Account teams to ensure content is delivered and published on schedule.
Draft platform-specific copy, captions, and community responses.
Assist in identifying tentpole moments, cultural opportunities, fandom conversations, and content opportunities.

Social Listening & Insights

Monitor audience conversations, entertainment news, fandom trends, and platform behavior.
Surface actionable insights and reactive opportunities to internal teams and clients.
Track campaign performance and audience engagement trends.
Contribute to monthly reporting, campaign recaps, and strategic recommendations.

Client & Team Collaboration

Serve as a day-to-day social lead across assigned accounts.
Participate in client meetings, status calls, and planning sessions.
Collaborate closely with Account, Creative, Production, and Strategy teams.
Help ensure social recommendations align with client goals, audience behavior, and platform best practices.

Required Skills

• 4-6+ years of experience in social media, community management, entertainment marketing, or digital marketing working on entertainment streaming/theatrical campaigns
• Strong understanding of social platform best practices and emerging trends
• Excellent copywriting and communication skills
• Experience managing editorial calendars and publishing workflows
• Strong organizational skills with the ability to manage multiple projects simultaneously
• Ability to interpret performance data and translate findings into actionable recommendations