Jobs · Writing

Freelance Senior Copywriter

Syneos Health Commercial Solutions · Westerville, OH · 3 wk ago
RemoteRemoteWriting$65/hrFull-time
We need to produce HTML fragment with sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. From description: - About the role: The first paragraph: "Can you reach people with just a few words? As lead copy team member, they will take responsibility for concept, writing, and presentation of all projects for assigned accounts. They will partner with art directors on brand concept development and provide supervision, mentorship, guidance, and support to copywriters within the Core Brand Team. Finally, they will act as a hands-on copywriter and present ideas internally and to clients." - Responsibilities: Additional responsibilities may include list: Collaborates with creative, account services, production, and extended team members. Collaborates with editors and owns accuracy and consistency in writing style. Participates in the recruiting, hiring, training, and developing, of copywriters in the group. Keeps up to date with trends in branding, marketing, advertising, and related communications industries. - Essential Requirements: 5-10 years’ experience in the field of writing with at least 5 of which is concentrated in advertising or healthcare. Proficiency in critical software—primarily Microsoft Word. Strong technical knowledge developments of the client's business as well as the agency business; has the functional and technical knowledge and skills to do the job at a high level of accomplishment. - Desired Requirements: Ability to manage and lead the creative process, workflow, workload, and resources among copy group. Ability to work on a wide- range of accounts and categories. Distributes the workload appropriately based on skill sets and talents. - Pay: The anticipated hourly rate for this position is $65 but may vary based on various factors such as the candidate’s qualifications, skills, competencies and proficiency for the role. - Benefits: Not explicitly listed; there is mention of benefits later: "As a Syneos Health freelance, temporary, or contract employee, you may be eligible to participate in the Company 401k match and benefits such as paid time off or benefits through provisions in the Affordable Care Act or State-specific requirements depending on the terms of your employment. Syneos Health complies with all applicable federal, state, and municipal paid sick time requirements for temporary/freelance/contract employees." That's benefits info. So we can include Benefits section with that content. - Schedule: Not mentioned. So omit. - Qualifications: Might be same as Requirements? The instruction says we can have Qualifications section separate if content. We have Essential Requirements and Desired Requirements; could combine into Requirements and Qualifications? But we need to avoid filler. We could have Requirements (essential) and Qualifications (desired). Or we could have Requirements covering both essential and desired. The instruction: "Prefer a few substantive sections over many thin ones." So maybe combine essential and desired into Requirements. But we also have Skills: maybe proficiency in Microsoft Word etc. Could be Skills section. Better to structure:

About the role

...

Responsibilities

  • ...
  • ...

Requirements

  • Essential: 5-10 years’ experience...
  • Desired: Ability to manage...
But we need to preserve detail; we can split essential and desired as separate
    maybe. Alternatively have

    Essential Requirements

    and

    Desired Requirements

    . But instruction says use headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. It didn't forbid other headings? It says use

    for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It implies those are the allowed headings; we should stick to those. So we need to map content to those headings. Thus: - About the role: intro paragraph. - Responsibilities: list of additional responsibilities. - Requirements: essential requirements (5-10 years experience, proficiency in Word, strong technical knowledge). - Qualifications: desired requirements (manage creative process, wide range accounts, distribute workload). - Skills: maybe proficiency in critical software (Microsoft Word) but that's already in Requirements. Could also include "Strong technical knowledge developments of the client's business as well as the agency business; has the functional and technical knowledge and skills to do the job at a high level of accomplishment." That's more knowledge than skill. Could put under Skills: "Proficiency in Microsoft Word; strong technical knowledge of client's and agency business; functional and technical skills to perform at high level." - Benefits: the paragraph about 401k match, paid time off, ACA benefits, sick time compliance. - Pay: anticipated hourly rate $65 may vary. - Schedule: none -> omit. We must not repeat job title as heading. No metadata like Job ID. We must remove boilerplate: EEO, vaccination policy, etc. Remove all that. We must preserve all substantive information; do not invent or summarize away detail. So we need to keep exact phrasing? We can keep the substance but not necessarily verbatim? The instruction: "Preserve ALL substantive information; do NOT invent or summarize away detail." Means we should not omit details, but we can rephrase? Safer to keep the original sentences. Let's extract exact sentences: About the role: "Can you reach people with just a few words? As lead copy team member, they will take responsibility for concept, writing, and presentation of all projects for assigned accounts. They will partner with art directors on brand concept development and provide supervision, mentorship, guidance, and support to copywriters within the Core Brand Team. Finally, they will act as a hands-on copywriter and present ideas internally and to clients." Responsibilities list: "Additional responsibilities may include: Collaborates with creative, account services, production, and extended team members.Collaborates with editors and owns accuracy and consistency in writing style.Participates in the recruiting, hiring, training, and developing, of copywriters in the group.Keeps up to date with trends in branding, marketing, advertising, and related communications industries." Note there is missing spaces after periods; we can keep as is or fix? Probably keep substance but we can add spaces for readability; but not invent. Adding spaces is not inventing detail; it's formatting. Probably fine. Essential Requirements: "5-10 years’ experience in the field of writing with at least 5 of which is concentrated in advertising or healthcare Proficiency in critical software—primarily Microsoft Word.Strong technical knowledge developments of the client's business as well as the agency business; has the functional and technical knowledge and skills to do the job at a high level of accomplishment." Desired Requirements: "Ability to manage and lead the creative process, workflow, workload, and resources among copy group.Ability to work on a wide- range of accounts and categories.Distributes the workload appropriately based on skill sets and talents." Pay: "The anticipated hourly rate for this position is $65 but may vary based on various factors such as the candidate’s qualifications, skills, competencies and proficiency for the role." Benefits: "As a Syneos Health freelance, temporary, or contract employee, you may be eligible to participate in the Company 401k match and benefits such as paid time off or benefits through provisions in the Affordable Care Act or State-specific requirements depending on the terms of your employment. Syneos Health complies with all applicable federal, state, and municipal paid sick time requirements for temporary/freelance/contract employees." We should also maybe include the line about "At GENICOS, we are dedicated to building a diverse, inclusive and authentic workplace. If your past experience doesn’t align perfectly, we encourage you to apply anyway. At times, we will consider transferable skills from previous roles. We also encourage you to join our Talent Network to stay connected to additional career opportunities." That's more about company culture; could be part of About the role? But it's not a responsibility. Could be omitted? It's substantive but not covered by headings. Could we put under About the role? It's about company values. Might be okay to include in About the role paragraph? But the instruction: "Prefer a few substantive sections over many thin ones." Could add a section "About the company" but not allowed headings. Could incorporate into About the role? Might be okay. But we must not invent headings; we can add a

    after About the role that includes that content. That's fine. Similarly, the description about Syneos Health being part of Syneos Health Communications etc. That's also substantive. Could be included in About the role or a separate paragraph. We need to preserve ALL substantive information. So we must include those paragraphs somewhere. Thus after About the role we can add a

    with the company description. Let's gather all substantive paragraphs: - Opening question and role description. - Company culture/diversity statement: "At GENICOS, we are dedicated to building a diverse, inclusive and authentic workplace. If your past experience doesn’t align perfectly, we encourage you to apply anyway. At times, we will consider transferable skills from previous roles. We also encourage you to join our Talent Network to stay connected to additional career opportunities." - Description of GENICOS/Syneos Health: "GENICOS is part of Syneos Health Communications, a purpose-built collective of agencies focused on supporting health and biopharmaceutical innovators. We work in scalable, collaborative teams that partner across disciplines and geographies to deliver integrated communications strategies that accelerate brand performance. In today's fast-changing and complex environment, success lies in making connections: between science, emotion and technology; between data, design and human insight. We're able to make those connections because our advertising, public relations, medical communications, digital, data science, research and market access specialists work closely with each other and with healthcare experts, including physicians, pharmacists and advocates. Together, we are the connected healthcare partner tapping rich insights to drive innovation, change behavior and pioneer a new era of accountable marketing. Work Here Matters Everywhere | How are you inspired to change lives?" - EEO statement etc: we must remove boilerplate: "Syneos Health companies are affirmative action/equal opportunity employers (Minorities/Females/Veterans/Disabled) Syneos Health has a voluntary COVID-19 vaccination policy. We strongly encourage all employees to be fully vaccinated. Additionally, certain local governments or Syneos Health customers may have vaccine requirements that apply to some of our employees. These employees are required to submit proof of vaccination to Syneos Health and maintain compliance with these requirements. As a Syneos Health freelance, temporary, or contract employee, you may be eligible to participate in the Company 401k match and benefits such as paid time off or benefits through provisions in the Affordable Care Act or State-specific requirements depending on the terms of your employment. Syneos Health complies with all applicable federal, state, and municipal paid sick time requirements for temporary/freelance/contract employees." We need to keep the benefits part (401k match, paid time off, ACA, sick time) but remove the EEO/vaccination policy lines. So we should keep the sentence about benefits and sick time, but drop the EEO and vaccination policy lines. Thus we need to parse that paragraph: It starts with "As a Syneos Health freelance, temporary, or contract employee, you may be eligible to participate in the Company 401k match and benefits such as paid time off or benefits through provisions in the Affordable Care Act or State-specific requirements depending on the terms of your employment. Syneos Health complies with all applicable federal, state, and municipal paid sick time requirements for temporary/freelance/contract employees." Before that there is EEO and vaccination policy lines. We'll remove those. Thus Benefits section will contain those two sentences. Now we need to ensure we didn't miss any other substantive info: The line "Work Here Matters Everywhere | How are you inspired to change lives?" is part of the company description; we keep. Now produce HTML. Structure:

    About the role

    Can you reach people with just a few words?

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