Freelance Brand Designer

About the role

Mindrift is looking for a highly skilled Brand Designer to join the Tendem project (https://tendem.ai/).

Responsibilities

• Develop foundational brand assets, including logos, complete visual identities, and comprehensive color schemes.
• Create, systematically organize, and deliver necessary variations of core brand elements.
• Act as the strict gatekeeper for brand consistency across all internal and external materials, including pitch decks and social media kits.
• Build scalable, long-lasting visual systems that align with modern design standards.
• Enforce design quality through cross-platform validation, ensuring brand aesthetics translate flawlessly across both digital and print mediums.

Requirements

• At least 2 years of relevant experience in brand design, graphic design, art direction, or visual communications.
• Bachelor's or Master's Degree in Graphic Design, Visual Arts, Communication Design, or related creative fields (plus).
• Expertise in building foundational assets from scratch, including scalable logos, distinct color palettes, and typography systems.
• Deep proficiency with Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma for crafting and managing core design assets.
• Proven ability to translate brand DNA perfectly across varied formats, from digital social media kits to corporate pitch decks and print materials.
• Strong organizational skills to develop clear brand guidelines, style guides, and structured asset libraries for wider team use.
• English proficiency: Upper-intermediate (B2) or above.

Additional Requirements

• A strategic, detail-obsessed mindset focused on long-term brand equity.
• Strong dedication to visual consistency and functioning as a true brand gatekeeper.
• A self-directed work ethic with the ability to troubleshoot independently and deliver high-quality assets.

How to get started

To apply, pass qualification(s), and start contributing to projects aligned with your expertise — on your own schedule. From creating training prompts to refining AI-generated outputs, you'll help shape how AI understands and builds cohesive brand identities.

Project time expectations

Tasks are estimated to require around 10-20 hours per week during active phases, based on project requirements. This is an estimate, not a guaranteed workload, and applies only while the project is active.

Compensation

On this project, contributors can earn up to $50 per hour equivalent, depending on their level and pace of contribution. Compensation varies across projects depending on scope, complexity, and required expertise. Please note that other projects on the platform may offer different earning levels based on their requirements.