Fractional Sales Director

New Business Development & Hunting

• Drive end-to-end new client acquisition across target industries and geographies
• Identify, prospect, and engage with decision-makers (CIOs, CTOs, VP Engineering, Business Leaders)
• Build and manage a strong pipeline through outbound efforts, networking, and partnerships

IT Services Sales Execution

• Sell IT services offerings such as software development, cloud, AI/automation, SAP, data, or managed services
• Lead the full sales cycle: lead generation → discovery → solutioning → proposal → negotiation → closure
• Position services effectively against competitors and articulate value clearly

Position Strategy & Expansion

• Land new logos and expand into multi-project / long-term engagements
• Build trusted relationships with clients to drive repeat business and referrals
• Identify cross-sell and upsell opportunities within accounts

Sales Strategy & GTM Alignment

• Define and refine go-to-market strategy for target segments and service offerings
• Align sales efforts with marketing, delivery, and leadership teams
• Provide market feedback to shape service offerings and positioning

Pipeline Management & Forecasting

• Maintain structured pipeline, CRM discipline, and accurate forecasting
• Track KPIs such as pipeline coverage, conversion rates, deal size, and sales cycle
• Establish a consistent sales cadence and reporting structure