Founding Events Lead

About the role

You'll be our first dedicated events/conferences hire. Your job is to build, scale and own GTM events end-to-end, as an acquisition channel.

What You'll Do

• ROI: Working closely with Sales to optimize for qualified meetings held, you’ll own White Circle's global GTM conferences strategy end-to-end and the return on every dollar spent.
• Treat each event as an experiment: measure it, triple down on what works, kill what doesn't.
• Strategy: Own our conference calendar and lead our presence at conferences across the US and Europe — booths, speaking slots, sponsorships and the dinners and drinks receptions around them. Be prepared to justify why you’ve gone for any specific approach/package and not others.
• The Flagship: Build White Circle’s annual flagship event and close-door panels from zero — concept, audience, partnerships, content, on-the-day execution. Think big - ElevenLabs-Summit scale, with real capital behind it.
• Operational excellence: Vendors, budgets, logistics, run-of-show, and post-event follow-up — all handled without drop.
• AI-powered event ops: Scale a traditionally high-touch function with AI — attendee research, follow-up sequences, content repurposing — and partner with our GTM engineers to wire every event into Attio with full attribution.

Must haves

• 7+ years of relevant experience: Proven track record of generating pipeline from conferences across multiple European markets or US wide (ie. not just the UK), in B2B SaaS, infrastructure, security, developer tools, or AI
• You operate as a peer in QBRs and pipeline reviews, translating sales priorities and account intelligence into programs that produce.
• You bring a clear point of view on where marketing investment will and won't drive return, and you align fast.
• Flexibility to travel to key events: Prioritising when you will and won’t add value by being on site.
• Comfort with an international remit: You'll coordinate events across two continents, and travel internationally for the ones that matter.
• Owner mindset: Self-directed and able to work with minimal supervision.

Nice to haves

• High-growth experience: You've run events at a fast-growing B2B SaaS or AI company and know what good looks like.
• Flagship from zero: You've designed and launched an annual flagship event from scratch — concept, audience, format, brand.
• Brand & creative sensibility: You can brief a designer and have a view on every touchpoint.
• Cyber Security / AI safety familiarity: You understand our buyers and space already.
• A network: in AI, tech, or enterprise events circles.

Compensation and benefits

• Salary: $140K – $180K
• Performance-based bonus
• Meaningful equity package
• All the hardware, tools, and services you need
• Team off-sites twice a year: we’ve recently been to the Alps and to Saint-Tropez

How we hire

• Intro call (30 min)
• Take-home assignment followed by debrief with Head of Revenue (60 min)
• Final conversation with our CEO (60 min)